Kimberly-Clark

Senior Associate Brand Manager - Customer Retention

Ask Your Work Wife

Ask Your Work Wife is a new podcast for ambitious women who want more out of corporate America 💁‍♀️

Co Host

Thinx Inc.

Manager, Customer Retention

Manager, Automation and Operations

Prisidio

Customer Marketing Manager

Thrasio

Marketing Operations Specialist

Project Manager, Marketing Operations

Creative Operations & Communications

Graphic Designer

Junior Graphic Designer

Generation Yoga LLC

Gen Yoga is a suburban yoga studio outside Houston, Texas. Gen Yoga believes that we grow faster together than we do alone. Its focus is building community through yoga.

Took lead on Gen Yoga’s brand and visual presence, including our website, studio collateral, a Facebook business page, a private Facebook group, an Instagram account, and IGTV account, and a YouTube channel. 

Consulted with the web administrator to streamline calls to action, including prominently featuring the studio’s most lucrative introductory offer. Added clear call-to-action buttons strategically to every page in order to drive visitors through the sales funnel. Added photos of owners, teachers, and clients, which helped clients connect with the studio’s humanity and build community. Increased web engagement correlated to sales increasing 59% year-to-year.

Produced all studio collateral, including pricing cards, weekly calendars, in-house forms, event posters, and take-home fliers. Revenue from events advertised in print represented 10% of the business’s income.

Grew our email list 85% with average open and click rates of 36% and 3% respectively. Grew our Instagram followers 85% and posts, likes, and comments 300%. Grew Facebook engagement 66%, reach 75%, and likes 19%.

General Manager & Marketing Director

Holland Hettinger LLC, DBA Her Love Lessons

Her Love Lessons, a lifestyle brand. Interviewed entrepreneurs and created blog posts and newsletters to promote their work and self-care practices. 

Campaigns reached over 2,500 on three platforms (Facebook, Instagram, newsletter). Newsletter open rates averaged 40%. Collaborations resulted in a coaching launch representing $1,500 in revenue. Grew Instagram followers 76%. Increased unique web visitors 280%, video views 14%, and email list 58% with a Facebook ad spend of $330.

Founder & Chief Strategist

Will take you from where you are to where you want to be (there’s a flowchart for that). Seeks out and solves Gordian knots. Fears no title. Innovates in her sleep. Charms even doorknobs. If it comes in black, she buys it.... most notably: Moleskines, Birkenstocks, Hydroflasks. 

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