Havas Group

Paid social planning, setup, reporting & optimizing. 
With Durex, Vanish, Pikolin, Naturgy, El Pozo, Cillit Bang, Finish, Pepco, Damm.
Meta Ads, Tik Tok Ads, Power BI, Linkedin, X, Pinterest, DV360, Emplifi.

Paid Social Specialist

Blanquerna - Universitat Ramon Llull

Digital Marketing subject for 4th year students in Advertising, Public Relations and Marketing degree.

Professor

Lesti Studio

Music composition for advertising.
Songs for Grandvalira, Viajes el Corte Inglés & Naturgy.
Collaboration with Wunderman Thompson agency.

Founder & music composition for tv & paid social advertising

Scaling Davids

Paid Social & Search for e-commerce stores from USA, UK or Australia.
+$2 million/year budget.
Strategy for full funnel campaigns measured by conversions.
Tools: Meta Ads, Google Ads & Slack.

Senior Paid Media Strategist

ESERP Business & Law School

- Strategic Marketing Management 2 - Creating a business model; 4th grade of Advertising, Mkt & PR; English.
- Introduction to Marketing - Knowing the customer, targeting and positioning; 1st grade of Advertising, Mkt & PR; English.

Teaching Faculty

Hugo Ballón - Gestión de Marketing Digital

- Web developing
- Social networks advertising
- Google Ads
- SEO on Google Search
- SEO on Youtube
- Branded content

Digital Marketing Manager

ICS Perú

Communication strategy design, web developing, digital paid media management and results analyzing.

Digital Marketing Director

Universidad Peruana de Ciencias Aplicadas

Teacher in the Communications Faculty, on the courses Digital Marketing Strategies, Interactive Television and Corporate Communication.

Teacher

Webtilia

Leading a 40 people team responsible of creating content, making contact with different publics through advertising and analyzing the work using the most relevant KPI's for each client.
Coordinating the job with other areas like SEO/SEM, media, web/app developing, video/picture production and PR.

Head of Social Media and Strategy

Creating communication strategies made of social media management, website creation and executing Google campaigns. 
Managing teams of copywriters, designers, developers, SEO/SEM specialists and editors. 
My actual clients are froms food chains sector, entertainment, hotels and museums.

Digital Planner

FCB Mayo

Creating ad campaigns for massive consumer clients like Metro, Claro and more. 
References: George Vargas, Creative Director at FCB Mayo.

Senior Copywriter

I find solutions for marketing issues. 
I teach my day by day work. 
I learn about innovation. 

Specialized on: Google Ads, PPC Marketing, Paid Search Marketing, Search Engine Marketing, SEM, PPC, Email Marketing, Facebook Ads, Klaviyo, Instagram Ads, Meta Ads and YouTube Ads, Creative Development, Performance Marketing

Taplio

Hugo Ballón's Linkedin Analytics

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Taplio

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Hugo Ballón's Linkedin Analytics