Chartis.io

-Developed and implemented comprehensive strategies for paid search, paid social, SEO, and web design across multiple large AAR clients.
-Increased strategic account coverage for one client from approximately 70% to 98%.
-Achieved over a 30% increase in organic search traffic within one month of SEO implementation and website redesign.
-Exceeded client's lead volume goal during peak season by over 200%.
-Expanded ad channel and campaign coverage, resulting in a more than 60% increase in relevant lead volume.
-Leveraged AI for data analytics, SEO, and other tasks, enabling more efficient task completion and enhancing client experiences.

Senior Consultant

ChannelAdvisor

Paid Search - Created, managed, and optimized Google and Bing Ad campaigns that ranged from a few hundred dollars per day to several thousand dollars per day.

Strategy - Advised clients on non-paid strategies that helped generate increases in ROAS anywhere from 5% month over month to doubling their ROAS month over month for several clients.

Logic and Functions - Improved feed rules and optimizations on multiple clients to improve Google Merchant Center approval rate by anywhere from 3% to 30%. Brought a large client down to 0% disapprovals and was able to help another client bring 10,000 more products online than their prior feed service.

Client Strategy Manager

Soarden LLC

Google Ads/SEO - Set up new campaigns/optimization which resulted in a 31% increase in income YoY the first month and a 107% increase the second month. This was done by focusing on getting golden leads for clients through Callout Ads instead of Search and Display Ads.

Consulting/Analysis - Provided analysis and recommendations for various aspects of the business which resulted in double the amount of 5-star reviews for the company's Google page in two months.

Marketing Manager

Awakate LLC

Project Management - Oversaw a team that designed and launched five websites using Shopify and one with WordPress. 

SEO - Optimized the websites with related keywords, blog posts, and SEO social media posting, both organic and paid.

Google Ads/PPC - Google Ads search campaigns and FB and IG ad campaigns ran. One website so successful dozens of orders still came through after ads were all paused during an analysis break.

Social Media Management - Posted organically and worked with several dozen influencers  to help promote the brand and increase sales.

Finance Experience - Assisted with inventory planning, contract negotiation, and purchasing of products.

Value Nation

Google Ads - Managing all marketing efforts including SEO, Google AdWords, landing page design, direct mail, email marketing. Brought CTR on Google Ads from average 3.5% to 8.7%.

Social Media Management - Ran social media ads on Instagram and Facebook. Negotiated with influencers for organic ads which led to a partnership and long-term brand awareness/reputation increase to several hundred thousand loyal followers of influencer.

Modern City Solar

Salesman

208 Gun Shop

Management - Developed and implemented business strategy. Kept records, including inventory and basic accounting.

Web Design/SEO - Designed and launched the website to focus on keeping and converting organic traffic. (Unable to run Google Ads for firearm businesses so focus was on organic reach).

Social Media Marketing - Increased profitability and brand awareness through influencer contract negotiations, analyzing market trends, and marketing outreach to complementary companies.

Project Manager

Trop Gun Shop Ltd

Generated sales on the retail floor and online through various eCommerce channels; as well as providing exceptional customer service.

Assisted in online product uploading, product SEO, and inventory on the website.

The Gun Shop LLC

Generated sales on the retail floor and provided excellent customer service.

Sales Associate

Iconic Group, Inc

Supervised and trained other managers across region to take photos and provide customer service for Santa sets.

Managed, trained, and motivated team of 12-15 employees. 

Tracked sales, accounted for inventory, sales, and customer service. Seasonal position.

Location Manager

Paid Search Pro💲 Paid Social 📱Marketing Strategy 📈

Paid Search and SEO + Marketing Strategy Specialist in both B2B and B2C industries.

Open to helping people learning marketing, paid search, and SEO! Just message me.

*My thoughts, words, and opinions are my own and do not reflect the opinions, policies, or beliefs of my employer*

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