The Entrepreneur's Source

Professional Recognition
~2024 Entrepreneur Magazine Ranked #1 in Category 
~2023 Franchise Influencer Award by 1851

 Innovation Strategist / Brand Strategist / Business Development 

Subway

Professional Recognition 
 Nominated for OpenText ‘Elite Award’ - Enterprise World 2019 for innovative and transformative technology implementation of thier cutting-edge AMD (Adaptive Media Delivery) and CRM 
 Awarded U.S. Patent No: D782,307 S in 2017 for innovative advertising package design 
 Nominated for Best Campaign Utilizing Social Media Platforms at the 2012 Cynopsis Sports Media Awards for the FOX Deportes/SUBWAY “Fanaticos Con Garra” campaign 
 Won Best QSR/Bar or Restaurant Deployment at the 2012 Daily DOOH (Digital Out Of Home) Gala Awards    Awarded finalist placement for Best Multicultural Media at the 2011 Creative Media Awards for the Univision Radio/SUBWAY “SubwayArtistasFrescos.com” campaign (this campaign was also nominated for the 2012 CLICKZ Awards for Best Use of Social Media) 
 Won Best Digital Branded Content at the 2009 Digital Publishing and Advertising Awards Gala for the MSN/SUBWAY “Fit to Boom” campaign (this campaign was also a finalist for overall Best Branding Campaign) 
 Won Best In-Game Brand Integration at the 2008 AdWeek Week for the XBOX Massive/SUBWAY mobile SMS campaign 
 
Professional Experience 
o Digital Project/Product Manager    
o Digital Marketing Manager
o North America & International – Marketing Manager

Brand Strategist / Digital Innovation / Business Development 

Six Degrees Interactive

Visionary start-up focused on developing custom software and hardware interfaces for the Biotechnology industry. Raised first-round funding

Co-Founder

ALDEN HD EVENT SOLUTIONS, LLC

Content Producer (Video, Print, Digital, Event, Training) with the keen ability to translate complex legal, technical, and medical (Bayer, Pfizer) speak into consumer-friendly messaging that fosters specific business objectives.

Freelance

Grey Group

o REEBOK - Sports, Apparel
o KONAMI - Video Games
o FOOD NETWORK - Entertainment
o Aeropostale - Apparel, Life Style
o Warner Brothers: Harry Potter - Entertainment, Theme Parks 
o Playtex: Mr. Bubble - Consumer Packaged Goods
o Seagram: Rick’s Spiked Lemonade - Consumer Packaged Goods
o Nabisco: Teddy Grahams - Consumer Packaged Goods 
o Flooz.com - Digital, Currency 
o Toytime.com - Digital, E commerce

Account Management
Business Development
Analytics and Analysis 
Industry insights and trends 
Qualitative consumer research and focus groups
Media buying and negotiations
Media relationships: Traditional Broadcast and non-traditional emerging experimental

Account Executive & New Business

I am an award-winning global innovation strategist, with experience in business development, marketing, and emerging technologies. I specialize in strategic planning, product lifecycle management, and creating visionary roadmaps for successful product launches in both domestic and international markets. I love working with cross-functional teams and on/offshore vendors to deliver specific business results on time and under budget (and have fun doing it)

Taplio

Ian J. Sapelli's Linkedin Analytics

Ian J. Sapelli

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Ian J. Sapelli

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Ian J. Sapelli's Linkedin Analytics