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Imraan Hassam's Linkedin Analytics

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Your funnel's full. Your bookings aren't. That's not a "demand" problem... it's a ๐—š๐—ง๐—  ๐—ฝ๐—ฟ๐—ผ๐—ฏ๐—น๐—ฒ๐—บ. Iโ€™m Imraan, operator, advisor, and speaker for teams who donโ€™t have time to guess. Over the past 20 years, Iโ€™ve led global GTM teams across marketing, sales, revenue, and strategy. Iโ€™ve built systems that scale, repositioned portfolios mid-flight, and helped high-growth orgs close the gap between potential and performance. But Iโ€™ve also made the mistakesโ€”launched with misaligned messaging, chased volume over pipeline quality, hired fast before the engine was ready. Thatโ€™s how I learned what ๐˜ข๐˜ค๐˜ต๐˜ถ๐˜ข๐˜ญ๐˜ญ๐˜บ drives growth: clarity, alignment, and execution that matches the moment. ๐—ช๐—ต๐—ฎ๐˜ ๐—œ ๐——๐—ผ I work with founders, GTM leaders, and operators across high-growth and enterprise organizations to turn GTM complexity into clarity. That could mean building the first scalable revenue engineโ€ฆ Or pressure-testing an existing one thatโ€™s stalling under scale. I work with early-stage founders, GTM leaders, and scaling orgs to: * Align brand, product, sales, and CX under one revenue rhythm * Design backwards from revenue, not forward from noise * Sharpen value narratives, expand pipeline, and reduce CAC * Coach teams on high-stakes GTM decisions with data and context ๐—ช๐—ต๐—ฎ๐˜ ๐—œโ€™๐˜ƒ๐—ฒ ๐——๐—ฒ๐—น๐—ถ๐˜ƒ๐—ฒ๐—ฟ๐—ฒ๐—ฑ * GTM ownership and growth across a $200M+ portfolio of 17 brands * 30โ€“60% YoY pipeline growth * 30%+ lift in bookings * Double-digit organic revenue growth with gains in CAC efficiency, NRR, and sales velocity * Scalable GTM playbooks that reduced time to value * Enterprise transformations across SaaS, services, and platform orgs ๐—ช๐—ต๐—ฒ๐—ฟ๐—ฒ ๐—œ ๐—ฆ๐—ฝ๐—ฒ๐—ฎ๐—ธ Keynotes, exec offsites, summitsโ€”any room solving for serious GTM. ๐—ง๐—ผ๐—ฝ๐—ถ๐—ฐ๐˜€ ๐—œโ€™๐—บ ๐—ถ๐—ป๐˜ƒ๐—ถ๐˜๐—ฒ๐—ฑ ๐˜๐—ผ ๐˜€๐—ฝ๐—ฒ๐—ฎ๐—ธ ๐—ผ๐—ป: * GTM Maturity & Execution Strategy * Value-Based Selling: From Value Parity to the Value Wedge * Identity vs. Reality: What Your Brand Actually Signals * Pipeline Intelligence & Revenue Design * Strengthen vs. Grow: Knowing What Season Youโ€™re In * Customer Experience as a GTM Lever ๐—ช๐—ต๐—ฎ๐˜ ๐—œ ๐—•๐—ฒ๐—น๐—ถ๐—ฒ๐˜ƒ๐—ฒ * GTM isnโ€™t a checklist. Itโ€™s your operating system. * Most sales problems arenโ€™t sales problemsโ€”theyโ€™re upstream GTM issues. * Lead volume is noise. Pipeline quality is signal. * Backwards math > wishful forecasts. ๐—œ๐—ณ ๐˜†๐—ผ๐˜‚โ€™๐—ฟ๐—ฒ ๐—ฏ๐˜‚๐—ถ๐—น๐—ฑ๐—ถ๐—ป๐—ด ๐˜€๐—ผ๐—บ๐—ฒ๐˜๐—ต๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฎ๐˜ ๐˜€๐—ต๐—ผ๐˜‚๐—น๐—ฑ ๐—ฏ๐—ฒ ๐˜€๐—ฐ๐—ฎ๐—น๐—ถ๐—ป๐—ด ๐—ณ๐—ฎ๐˜€๐˜๐—ฒ๐—ฟโ€”๐—ฏ๐˜‚๐˜ ๐—ถ๐˜€๐—ปโ€™๐˜โ€”๐—น๐—ฒ๐˜โ€™๐˜€ ๐˜๐—ฎ๐—น๐—ธ. Because the longer you delay GTM clarity, the more you pay for confusion.

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