Sonakshi Sharma's Linkedin Analytics

As a Media Marketing Analyst at Philips, I work with cross-functional teams to create and execute data-driven marketing campaigns that increase brand awareness, customer engagement, and sales. I use my skills in on-page SEO, digital marketing, and content analysis to optimize the online presence and performance of Philips' products and services across various platforms and channels. I graduated from Delhi University with a Bachelor of Business Administration in Marketing, where I gained a solid foundation in marketing principles, strategies, and tools. I also have two years of experience as a Content Analyst at TUI, where I contributed to the development and implementation of content marketing plans for various travel destinations and segments. I am passionate about sales and marketing, especially the changes that have occurred over recent years and how companies can embrace those changes to get to the next level. I believe that data should drive decisions, but with fresh creativity to support it, all with the goal of aggressively growing the business or idea.