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• Result-oriented professional with 16 years of experience in Channel/Institutional Sales, B2B, B2C, Business Development and Channel Management. • Presently managing the Entire Business of SHYAM STEEL -TMT/Waterproofing (Sturdflex) of South 24 Pgs & Mindapre Districts through Primary & Secondary Channel Networks. • Worked across various Markets of West Bengal like Midnapore East & West, Jhargram, Durgapur, Asansol, Burdwan, Bankura, Birbhum & Kolkata Urban & Rural. • Built a sales infrastructure from the ground & expanded penetration in new markets along with new products, and delivered immediate results, and building credibility and rapport with new existing customer stakeholders. • Conceptualized competitive Business Development Strategies to develop market share for achievement of revenue & profitability targets. • Spearheaded new outlets & new business opportunities; provided clients with expert advice, established trusted business relationships with industrial contacts. • Developed relationship with key customer managers that extended beyond specific sales events and opportunities. • Maximized revenue opportunities through effective forecasting, pricing, management, optimal business and distribution channel mix. • Enhanced organizational reach and market share through the application of robust strategies, effective pricing and excellent Client Relationship Management.
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