Marsh Portugal

I design consumer insurance programs for large corporations and SMEs within the Marsh Affinity Portugal team. At Marsh, we strive to create programs that are relevant, agile and profitable for all stakeholders involved. 

[Nov ‘21 - Sep ‘22: On Maternity Leave
Jun ‘23 - May ‘24: On Maternity Leave]

Business Development Affinity

Habit

Habit's platform enables brands to distribute insurance to their consumers, earning additional income and brand relevancy. For insurers, Habit helps them reach new audiences in a faster, more digital way.

Business Development, Affinity Insurance

O Quarto Direito, a guest house in Porto

After an unforgettable experience of living in San Francisco for 3.5 years, I came back to my hometown, Porto, and founded and managed my first business - “O Quarto Direito", a family-owned guesthouse.  By the end of 2018, I was invited to re-join the tech scene, this time in Lisbon.

Founder

AppLift

Integrated a team of business development managers responsible for the US market of Applift. 

AppLift is a leading mobile ad tech company that empowers mobile app advertisers to take control of every stage of the app marketing lifecycle. Customers include King, Zynga and OLX.

Business Development Apps

muzzley

Reported directly to CEO. 

- Helped establish the company in the United States 
- Created partnerships with OEM for API integrations within the app
- Built the B2B (OEMs) and B2C (app users) marketing strategy

Muzzley is a mobile app that helps consumers manage and create safety and well-being use cases with their smart home devices. We’re also an IoT platform which enables interoperability between smart home devices of different brands.

Marketing & Partnerships Manager

TEDxMatosinhos

Speaker

Philip Morris International

Integrated the Consumer Engagement team responsible for promoting brand-awareness of Tabaqueira brands in LAMPS (Legal Age Meeting Points), festivals and private events. 

Main tasks included:
- Supported CE's department in the effective liaise between HQ and field team 
- Secured and negotiated supplier relationships with agencies, tailors and warehouse sites
- Prepared and executed training curriculum in and all-day briefings nationwide
- Established countrywide database of +200 people
- Restructured and inventoried entire marketing collateral warehouse

Consumer Engagement 

I am passionate about helping businesses grow.

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