Inge von Aulock's Linkedin Analytics

My journey to the tech space has been quite the adventure! I spent years climbing the corporate ladder, eventually working at Tesla where I managed billion-dollar revenue recognition and led teams of over 100 people. Even though Tesla had 70,000 employees, it still operated like a startup. Resources were tight, so I had to be incredibly creative about solving dire problems daily. My transition to tech leadership evolved through several roles. I co-founded Penfriend, an AI content creation tool that came from my frustration with managing content operations. That experience taught me a lot about growing and scaling in the tech world – speed over accuracy, moving fast is really, really important. In June 2023, I took on a new challenge as CEO of Hire and Fire your Kids (HFK), a gamified parenting app that helps families manage chores. Though I didn't found HFK, joining as CEO has been an exciting opportunity to apply my operational expertise to grow an existing product. Since coming aboard, I've focused intensively on product development, making the app more user-friendly, upgrading the technology, and implementing comprehensive digital marketing strategies. We've completely migrated and redesigned the website, launched a content-rich blog, implemented proper SEO practices, and built out email marketing and social media channels. These efforts align perfectly with my background in content operations and understanding what drives real business results online. As a non-technical CEO, I bring a unique perspective to leading tech products. I understand the user experience challenges and business growth requirements while partnering with technical teams to make our vision reality. My corporate background combined with entrepreneurial experience gives me a balanced approach to scaling HFK and reaching more families who can benefit from our platform.