Maureen Manuel's Linkedin Analytics

With over nine years of experience in public relations, I specialize in fashion PR, creating and executing integrated marketing campaigns that elevate the brand image and reputation of luxury and lifestyle brands. My expertise lies in marketing communications and social media marketing, with a passion for crafting compelling narratives that resonate with audiences. At Bridges PR, I was pivotal in managing accounts for prestigious fashion brands, including FENDI and FENDI Casa. I ensured that our internal teams exceeded client expectations, even during crises, and delivered exceptional results. My experience also extends to handling PR for lifestyle segments of major FMCG brands such as Grab Philippines, IKEA Philippines, Cream Silk, Lifebuoy, and Neutrogena. At Castro Communications, I led the PR efforts for consumer fashion brands like GUESS USA. I was the main liaison for external stakeholders, including the press, bloggers, and celebrities, to effectively pitch and align key messages and stories. My focus was on ensuring high-quality execution of PR plans, from press kit production to facilitating one-on-one interviews and crafting engaging social media content. My dedication to fashion PR is driven by a deep understanding of the industry and a commitment to delivering impactful results that build brand loyalty and awareness.