IncrementumDigital.com

Amazon Advertising Expert | DSP Analyst

Iris Solaja PR

PPC, Direct media buy, DSP.
• Managing different key client accounts.
• Creating a media plan based on past data to ensure the best results.
• Creating, managing, optimizing campaigns with different vendors to achieve our KPIs.
• Creating, managing, and optimizing internal and external processes to guarantee better response times and optimal results.
• In charge of seeking out, purchasing, and negotiating media space for clients and managing media campaigns on multiple platforms and various vendors.
• Ensuring customer satisfaction through various channels.

Owner/Independent Professional

Amazon

• Responsible for the whole campaign cycle from Kick-off meetings, Planning, Campaign Setup, Optimization, Monitoring, Reporting, and Campaign retrospective
• Implement and manage the delivery of display (In-banner)and video (VAST, In-Stream, Out-Stream) advertising campaigns within self-served and programmatic buy platforms (Sizmek MDX, Sizmek Next/SAS, Sizmek DSP)
• Closely overseeing and troubleshooting client's Google DV360 programmatic campaigns, although I never set them up in DV360 as that was against our company policy. 
• Building and establishing excellent relationships and results while managing key clients (OMD/ Apple) on a daily basis. Leading EMEA markets and their projects daily.
• Operated with high integrity, built trust, and earned sustained credibility with internal and external stakeholders
• Led Ops team in the delivery of each project requiring close cooperation among members to share information and develop solutions to meet a broad array of deliverables
• Partnered with cross-functional teams to conduct thorough discovery and due diligence on existing processes
• Conducted training and change management processes externally and internally to improve operations. Followed quality standards and procedures to minimize errors and maximize customer satisfaction
• Increased customer satisfaction and repeat business through the relentless pursuit of resolutions to problems arising from two acquisitions, protecting company reputation, and looking after client’s best interest

Senior Client Success / Key Account Manager at Sizmek by Amazon

Sizmek

- Building and establishing excellent relationships with key clients (From top 5 on the Fortune 500) on a daily basis.
- Maintaining healthy, active relationships with key client and agency stakeholders at both senior and mid-management levels
- Influence a positive, solutions-based, and results-driven collaborative culture within an aligned pod.
- Participating in client workshops, presentations, training, industry events, and other working sessions as required.
- Collaborate as a senior member of the team to identify client needs and address them with strategic recommendations of Sizmek’s digital products and services.
- Act as a point of escalation for Sales and Operations for team related inquiries, client needs, pricing requests, incremental projections/estimates.
- Assisting in the development of new business opportunities with existing clients.
- Exhibit expert-level understanding of Sizmek’s processes and products.
- Help to solve complex client problems by leveraging Sizmek’s digital tools, services, and technologies.
- Organize account on-boarding by understanding the brands’ marketing strategy and agency needs, including when to engage with Professional Services and other vital internal departments.
- Collaborate with the Sales team to find new business & up-sell opportunities.
- Responsible for overall analysis including margin review, campaign pacing, and performance, flagging issues, making strategic recommendations.

Senior Customer Success Manager | Key Accounts at Sizmek

Degree361

• Collaborated with product owners, team members, technologists and other scrum masters to define solutions and drive progress
• Facilitated Scrum framework – sprint planning, backlog grooming, daily scrums, sprint reviews and sprint retrospectives
• Worked effectively with multiple Scrum teams both internally and off-shore
• Assessed each scrum team member's responsibilities and delegated tasks to balance each
employee's workload
• Led sprint reviews, daily scrums and planning meetings to realize full team engagement
• Closely collaborated with project members to identify and quickly address problems
• Main project: VinCompass (eCommerce / Wine distribution Website, Mini Site, Android and
05/2015 — 02/2016
iOs applications) US-based project and client
11/2014 — 03/2015
• Other: Buy Me A Drink / rebranded to Wave (Android and iOs applications) www.getwaave.com) (Singapore based project and client), Epthi (Android and iOs applications) US/Italy based project and client, Sinister 2 (Movie app), Web application to support marketing campaign (www.sinistermovie.com/page/2) US-based project and client, Faro Travel (Booking website, www.farotravel.com)

Project Manager

Homepage

• Planned Agile best practices and encouraged team cohesion, overcoming impediments and hurdles to productivity
• Managed project elements for multiple initiatives from initial planning to project rollouts (Digital marketing campaigns and other advertising products)
• Working closely with several scrum teams (developers and designers) while creating and developing web apps, Facebook apps (iFrame)
• Working on Social media product project - App purpose: gathering user-generated content from a #(hashtag) crawling different social networks and presenting results on Social Media Wall customized for a brand
• Main project: Coca-Cola Hellenic Trainee Website http:// homepage.rs/en/casestudies/management-trainee/

Project and Sales Manager

MATE d.o.o Izdavacko preduzece Beograd

• Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
• Managed sales promotions and marketing strategies on major social media sites
• Managing relationships with retail accounts, distributors, and key marketing partners
• Maintain and manage the schedule of company-wide marketing events and activities:
Seminars, In-house training, Conferences, MBA studies
• Manage the company's printed communications programs, such as newsletters, bulletins,
direct mail, company brochures, catalogs, etc
• Assist in any development or maintenance of the company web sites, including contacts with
internet service providers, and adherence to company internet policies
• Additional projects: Project "100 najboljih". - Potential of a country is determined primarily
by well-educated and highly skilled people with their ideas and original solutions and scientific achievements. “Darujmo biblioteke” - Through this project, helping to enrich the library book funds with major releases of American and European authors from the fields of economics, management, marketing, and finance

Sales and Marketing Manager

Obuke i kursevi

Class/Subject: Event Management
• Developed and proctored exams to properly gauge information retention and student performance
• Developed semester outlines and instructional plans for each class session to comply with stated course objectives
• Tracked student assignments, attendance and test scores and entered into online database to provide real-time progress monitoring
• Lectured on Event Management to approximately 12 students per class

Lecturer

Vesper Vixen Group

Business Conference Organization
• Identified new targets, developed new business opportunities and presented product lines to new clients
• Used consultative sales approach to understand customer needs and recommend relevant offerings
• Generated new business leads through direct customer engagement, deploying inbound and outbound marketing tactics and developing and optimizing informative content

Project manager

Goldberg Media Group

• Developed value-added solutions and approaches by leveraging trends in customer marketplaces and industries
• Developed innovative marketing campaigns to increase engagement with target demographic and drive brand exposure
• Working with team on developing mQpon mobile application
• Selling advertising space: Mega boards (https:// goldberg.rs), branded bikes, mBox devices,
working on separated web projects www.mqpon.rs, www.kupac.rs and www.polacene.rs
• Monitored customer buying trends, market conditions and competitor actions to adjust
strategies and achieve sales goals

I am a forward-thinking, proactive, and meticulous professional, with 5+ years of project/operational management and customer support experience in SAAS companies and the digital marketing industry.
I am a customer-oriented team player with an excellent reputation for resolving problems, improving customer satisfaction, and driving overall operational improvements.
My strengths reflect in building and maintaining relationships with diverse stakeholders in dynamic, fast-paced settings.

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