Calibrated

PR Account Associate

University of Illinois Chicago-College of Business Administration

• Increased engagement by 30% through strategic planning, creation, and promotion of social media content
• Authored over 25 SEO-friendly blog articles covering university events and expert interviews
• Administered websites on WordPress: created pages, updated profiles, events, news, and set up forms
• Achieved 2x click-through rate increase by generating appealing content for internal and external newsletters

Marketing Assistant

Primo Partners

• Achieved a 40% increase in quarterly sales goals through social media marketing, including paid promotion
• Directed 10+ in-store events, overseeing promotion, activities, and vendor coordination  
• Designed and executed over 20 successful deal-closed catering service presentations for B2B clients
• Developed 2 employee trainings with simulations and a guidebook on marketing practices and brand advocacy
• Optimized email marketing by maintaining updated email lists, resulting in a 30% increase in deliverability and a 15% decrease in bounce rates

Marketing and Social Mission Assistant 

HRPro Ukrainian Association/Українська Асоціація HR Професіоналів

• Led a 5-member team for HR Association operating in multiple countries – Ukraine, Poland, Estonia, Lithuania, and Latvia (SHRM-certification provider)
• Organized 100+ events, including collaborations with European associations
• Collaborated with cross-functional teams to align with marketing objectives and optimize resource allocation
• Created B2B marketing and educational materials to promote the company's services to the C-suit

Project Manager

White_communication agency

· Developed and executed event plans and concepts, team buildings and business games 
· Managed event budgets, timelines and vendor relationships
· Conducted post-event communication, reporting, and analysis

Freelance Project Manager

Pix Inc.

· Provided customer support by addressing reviews on various platforms
· Coordinated seasonal social media campaigns
· Implemented an online tracker for data analysis, resulting in improved website navigation and enhanced user experience

Marketing Assistant Intern

URE Club (Ukrainian Real Estate Club)

• Crafted 50+ real estate-related press releases, resulting in an average of 7 media mentions each 
• Managed 50+ events, including topic and speaker selections, vendor communication, and event promotions
• Achieved a 25% increase in sales by implementing digital marketing campaigns (SEO, PPC, email marketing)

Public Relations Manager

Results-driven marketing graduate boasting 5+ years of experience in event marketing and project management, with a proven track record of over 350 successful events in Europe and the US.

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