TLM.Marketing

TLM.Marketing, established in 2016, is a forefront B2B Revenue Marketing Agency known for its work with global technology brands. We specialize in agile, committed, and results-oriented marketing strategies, dedicated to driving growth and efficiency for our clients.

Our Expertise:

Cost-Effective Sales and Marketing Techniques: We are experts in devising sales and marketing strategies that maximize pipeline productivity while being cost-effective. Our approach is tailored to meet the unique demands of each client, ensuring optimal results.

Significant Contribution to Sales/Revenue Pipeline: TLM.Marketing has a track record of empowering marketing to contribute between 25% to 55% of the mid-market and enterprise sales/revenue pipeline. This significant impact demonstrates our ability to align marketing efforts closely with sales objectives.

Proven Revenue Generation: Our strategies have a proven history of generating tens of millions of dollars in the sales/revenue pipeline. Our focus is always on delivering measurable and substantial results for our clients.

Distinguished Clientele: Our client portfolio includes global technology leaders such as AWS, Microsoft,  Kaltura, D-ID, nsKnox, SQream, Mindspace, and Lumenis. Our success stories with these top-tier clients underscore our capability to handle diverse marketing needs and deliver consistent success.

At TLM.Marketing, we are committed to achieving more with less, demonstrating that strategic and efficient marketing is key to driving business growth and establishing a strong market presence, especially in the technology sector.

Owner

Channel Advise

Helping technology companies build and operate scalable revenue growth engines through partner strategies.

Co-Founder

B2B Share & Grow

Founder

Bar-Ilan University

Digital Marketing and Ecommerce Lecturer

Microsoft for Startups

Digital Marketing Mentor

PandaPepper

VP of Customer Growth

Microsoft

Fully responsible for all online marketing and sales activities, encompassing strategic planning, budgeting, forecasting, and execution.

Directly manage the online marketing department, overseeing paid advertising, social media, content management, marketing automation and SDRs.

Fully accountable for the online sales business – B2B and B2C. This includes marketing cloud services (Azure, Office 365, Dynamics CRM) to SMBs, detailing lead generation and co-marketing activities, and promoting Office, Xbox, and Windows devices to consumers through direct sales.

Successfully transformed the online sales business into a key revenue-generating segment, achieving an average of 150% growth year-over-year.

End-to-end management of the online customer lifecycle, from acquisition to retention. This involves leveraging a variety of online channels and tactics, including SEM, display, programmatic advertising, marketing automation, integration of online/offline data, content marketing, social media, and email marketing.

Led the adoption of Marketo as our marketing automation and lead nurturing platform.

Awarded five times for top performance and innovation in the field.

Recognized as a thought leader in the online marketing community, regularly presenting at events and courses on topics such as online sales, content marketing, and programmatic advertising.

Head of Digital

Blink Digital Marketing

I was a partner in establishing Blink, Israel's pioneering social media agency, where I played a pivotal role in defining the company's comprehensive business offerings and solidifying its status as a market leader through strategic initiatives and innovative solutions.

My responsibilities include:

Managing strategic customer relationships, ensuring sustained client satisfaction and business growth.

Leading projects from the planning stage to execution.

Conducting thorough market research and developing tailored online marketing strategies.

Initiating and nurturing business partnerships.

Overseeing the professional development of the agency’s team, to foster skill enhancement and career growth.

VP Strategy

Stealth startup

Planning Enterprise 2.0 product from the ground up
	
Responsible for the end to end development process

VP Products and co-founder

Tel Aviv University

Managed the development of online learning platforms

Web development manager

Faculty of Business Management, Tel Aviv University

Research and teaching position 
	
Won the 2003 Faculty of Business Management dean prize for teaching work

Research and Teaching Assistant

Web design and development

Responsible for the development of Israel's first academic online course

Webmaster

Owner @ TLM.Marketing | B2B Revenue Marketing | Digitally Empowering B2B Leaders

TLM.Marketing, established in 2016, is a forefront B2B Revenue Marketing Agency known for its work with global technology brands. We specialize in agile, committed, and results-oriented marketing strategies, dedicated to driving growth and efficiency for our clients.

AI-powered GTM is the road straight ahead. 🤖🦄

The playbook is still being written, but after the latest B2B Share & Grow “The One-Person Unicorn: AI-Powered GTM” meetup last week, I walked away with eight insights that can help you get there:

• AI is redrawing the org chart – picture humans as conductors and specialised AI “sections” doing the heavy lifting, making synthetic empathy a real competitive moat. - Tomer Zuker

 • Your tool stack is critical part of your strategy – audit it quarterly with the same rigour you give pipeline reviews; keep only what demonstrably moves revenue. - Lital Cohen Yashar 
 
 • AI transformation lives or dies on culture; start with empathy maps before you touch code. - Shani Burshtein
 
 • The winner is whoever compresses the data → signal → revenue loop fastest. - Stav Levi Neumark
 
 • Routines beat dashboards: a weekly AI playbook turns every employee into their own growth PM. - Didi Azaria
 
 • Signal-oriented growth (intent pings, job changes) outperforms budget-oriented growth – and creative velocity now beats media spend. - Danit Ben Simon 

 • Format saturation now happens in hours, not quarters – fight back with AI pipelines that atomise one idea into blog + audio + video before competitors even brief a designer. - Tal Florentin 🎗 

The main KPI for an insightful meetup? The volume and velocity of phones snapping slide photos – and this meetup blew past every B2B Share & Grow benchmark. 📸

Many thanks for our dear friends Omri Farkash and Ehud Ben Haim from LinkedIn and Elina Papernaya from Alta | AI Revenue Workforce for assisting, sponsoring and taking an active part in making the meetup a success!

Huge thanks to our speakers, to our guests and to my very dear partner Ben Blanki!

AI will take an even bigger role in B2B Share & Grow activities from now on – stay tuned!

Israel Blechman

CEO @ TLM.Marketing | B2B Revenue Marketing & Pipeline Generation | GTM Expert

AI is the new moat for GTM – so you better keep up, fast!

That’s exactly where the new G-CMO course for marketing leaders, led by the amazing Shani Burshtein, comes in.

I’m honored to join as a lecturer and share my experience and perspective on how AI can streamline and optimize Revenue Marketing programs - from planning all the way to pipeline.

There are still a few open slots, but the course kicks off next week (June 8), so you’ll want to be *prompt* ;)

Check out the full agenda here: https://lnkd.in/dVM4CMFz

Also featuring an incredible lineup of guest lecturers: Tomer Zuker, Elad Hefetz, Adi Bar-Lev 🎗️, Tal Florentin 🎗, Ariel Levin, Mor Lankry Eldar, Keshet Brosh Doron Harpaz Sahar Dolev - Blitental

See you there!

The hottest question today: can AI let one person run a unicorn‑size GTM? 🦄
We’ll tackle it this week at B2B Share & Grow's “The One‑Person Unicorn: AI‑Powered GTM” in Tel Aviv. Registration is already closed.

On stage

 • Tomer Zuker  – Human‑first, AI‑powered marketing
 • Stav Levi Neumark – Data → Revenue with AI
 • Didi Azaria – Turning whole teams AI‑enabled
 • Tal Florentin 🎗 – From AI FOMO to authentic brand
 • Shani Burshtein  – AI adoption: culture over code
 • Danit Ben Simon – Booking demos without a full team
 • Lital Cohen Yashar – Focus over FOMO when choosing AI

If you grabbed a seat, see you on Thursday.

Demand was huge. We’re sorry we couldn’t approve every request. More events coming soon!

Ben Blanki Ehud Ben Haim Omri Farkash

#AI #GTM #B2B #Growth

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