Working with early stage founders and CEOs providing strategic leadership and guidance around GTM efforts with emphasis on building foundations in messaging, operations, product marketing, demand generation and brand.

Fractional Marketing Advisor

Zight (formerly CloudApp)

Improve communications with visual collaboration. Communicate with coworkers and customers more effectively with shareable screen recordings. Use Zight to easily get your point across by recording your screen or annotating screenshots. https://zight.com

Vice President Marketing

Censia

Censia is harnessing the power of AI to help enterprises hire better, scale faster and retain top talent longer in the most efficient and cost effective way possible.

Vice President of Marketing

Cloudinary

Cloudinary is the market leader in providing a comprehensive cloud-based image management solution. Cloudinary is being used by tens of thousands of web and mobile application developers all around the world, from small startups to large enterprises. We are here to cover your every image-related need.

Head of Demand Generation & Marketing Operations

Imanis Data

Marketing things. Demand generation, marketing ops, product marketing, ABM and more.

Director of Marketing

OpsClarity

Developed the foundational marketing operations and demand generation programs to launch OpsClarity out of stealth in December of 2015 and build the marketing and sales pipeline.

Demand Generation & Marketing Operations

Upwork (formerly Elance-oDesk)

Build and execute an integrated marketing strategy to drive sales leads and build awareness of a new enterprise offering. Create and manage multichannel marketing programs, including: web, email, webinars, content syndication, social media & paid advertising. Create and manage program budgets. Track and analyze ROI for all marketing run programs and campaigns to evaluate success. Monitor lead performance. Hire and manage vendors and contractors.

Sumo Logic

Develop integrated marketing strategy to build sales pipeline and increase revenue. Drive new lead generation through multichannel marketing programs, including: email, webinars, field events, content syndication, and social media. Increase prospect engagement through lead nurturing and improve opportunity conversion rates with lead scoring. Build brand awareness for a cloud-based big data solution for IT professionals across a variety of industries. Develop content for and create various marketing materials from emails and landing pages to signage and collateral. Create program budgets. Track and analyze ROI for all marketing run programs and campaigns to evaluate success. Monitor lead performance. Hire and manage vendors and contractors.

Senior Marketing Manager

Vindicia

Plan, manage and execute worldwide event-focused lead generation programs and campaigns with emphasis on prospects in the Software, Online Gaming, Online Dating and/or Digital Media Industries. Manage all on-site operations for field marketing programs. Develop content for and create various marketing materials, including: e-mails, landing pages and other printed collateral. Utilize a SaaS based marketing automation program to track and analyze ROI for each event-based demand generation program from initial contact through post event follow up.  Manage and direct relations with contractors.  Negotiate contracted rates with vendors.

Events Marcom Manager

Marketo

Build and manage customer reference program. Develop content for various marketing materials, including: direct mail, e-mail, and other collateral. Write and edit press releases and manage media relations with trade press covering the SaaS, Marketing, Sales, and CRM industries. Assist in planning and execute promotional events, including Marketo’s annual User Summit and a 14 city road show to promote brand awareness, increase customer retention, and drive lead generation. Manage and direct relations with contractors. Negotiate contracted rates with vendors.

Corporate Marketing Specialist

Save time, record a video instead!

Welcome to the future of work and remote communications. Win back your calendar and stop wasting time in meetings and with long emails. CloudApp is revolutionizing modern workplace communication through video screen recording that can provide the context and connection of a meeting without the time commitment.

Give it a try yourself for free at getcloudapp.com

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Jana Lass's Linkedin Analytics

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Taplio

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Jana Lass's Linkedin Analytics