Janina Schütz's Linkedin Analytics

Brand & Industry Marketing Director | B2B Marketing Expert for Growth & Impact | Daring Leader | Mentor 💼 𝗖𝘂𝗿𝗿𝗲𝗻𝘁𝗹𝘆: As Brand & Industry Marketing Director at imc Test & Measurement in Berlin I am responsible for brand positioning in the automotive and railway industry segments with the aim of translating complex hardware and software technologies into clear, customer-centric brand messages. 🎯 𝗪𝗵𝗮𝘁 𝗱𝗿𝗶𝘃𝗲𝘀 𝗺𝗲: For over 15 years, I've been shaping brands and markets through strategic B2B marketing - data-driven, team-oriented, and always focused on creating real impact. As a daring leader, I rely on trust, transparency, and openness. Growth comes from connection. I build bridges, break down silos, and clarify complexity. I achieve goals smarter and more sustainably with AI and data-driven marketing. 🤝 𝗠𝗲𝗻𝘁𝗼𝗿𝗶𝗻𝗴 & 𝗩𝗼𝗹𝘂𝗻𝘁𝗲𝗲𝗿𝗶𝗻𝗴: I volunteer as a mentor with MentorMe and support Inspiring Girls Germany with social media, events and community building. My mission: to create equal opportunities through visibility and empowerment, especially for girls and young women. 💬 𝗪𝗵𝗮𝘁 𝗜 𝘀𝘁𝗮𝗻𝗱 𝗳𝗼𝗿: - Marketing that's deeply integrated with sales, product, and customer success. - Making complex issues understandable - from IT to software to SaaS. - Empowering teams to move forward boldly, always striving to improve. - Using AI as a driver for smart and efficient target achievement. 📬 I’m always open to inspiring conversations with other thinkers, doers, and changemakers. Let's connect!