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A commercially driven leader having managed significant budgets, P&L ownership and continually thrive in an organisation where I am leading high performing teams to deliver stretching objectives. While an expert in integrated marketing I also understand the importance of data, insight and leading an organisation through transformation. I regularly advise small scale start-ups on strategy and vision, as well as supporting them in the day-to-day detail. My work has resulted in more than ten industry awards, including the Best Sponsorship in Europe and the UK. I also led O2 to become the No. 1 brand in music. In 2014, I was named in Marketing Week's Vision 100 – an exclusive list of marketing visionaries. Core Skills: Brand Love - I have spent the last 24 years working for some of the world’s biggest brands including Three, O2, Live Nation, Snap. and Harvey Nichols Marketing Strategy & Leadership–Managing strategy, direction and implementation across Brand, Digital, Media, Social, PR and Events Digital Innovation with world firsts in 5G, Augmented Reality and YouTube Product Innovation and Delivery – Led a company programme of 200 people (cross-functional) delivering the 5G network High Performing Teams – Managing and inspiring teams of up to 35 people World-Renowned Partnerships & Sponsorships – Leading sponsorship strategy and execution for partnerships such as O2 Music (Live Nation) & Priority Tickets and Chelsea Football Club Start-Ups – Product development, marketing operations and structure and growth strategy
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