Outsell

Outsell is a leading customer engagement platform that listens, predicts and engages with customers at scale, delivering measurable improvements in sales, profitability and customer loyalty.

Marketing Projects Manager

Gradient Works

We're building a revenue operating system to help B2B CROs increase revenue velocity with a modern approach to adaptable lead distribution and account assignment.

Senior Demand Generation Manager

Solera, Inc.

DealerSocket was acquired by Solera in 2021

Demand Generation Director

Keller Williams

Director of Marketing and Operations for the Christie Cannon Team

Director Of Operations

TOFF Sprayed-On Bedliners

Design and implement diverse marketing campaigns rooted in best practices and blended mediums; maintained 20%+ engagement rate via email marketing and increased lead and customer close rate to 60%.
• Coordinate national trade show presence and follow-up campaigns, accounting to acquisition of 20% of all new accounts in 2017; document and report sales activity, sales progress, and ROI for nationwide distributors.
• Research and strategize best practices to roll out national advertising and branding initiatives, resulting in raising TOFF Bedliner brand to 3rd most recognized bedliner; implemented rotating territory campaign.
• Provide direct management of employees and vendor contacts, to implement graphic design and marketing plans, including POP displays.
• Manage Marketing Automation Software with 12 segmentations, in addition to managing implementation of Company CRM; resulted in 30% inside sales increase and update of all companies/contacts within 3 months.
• Create and implement creative and informative training and onboarding programs for staff, in addition to development of brand standards for internal employees, external partners, and distributors.
• Develop and maintain vendor relationships, while adhering to marketing budget guidelines.

Director Of Marketing and Communications

ApothéCure, Inc.

Developed multi-tiered and blended marketing campaigns, comprised of social media, direct mail, email, print, and online mediums; resulted in acquisition of 60% of new accounts.
• Constructed and wrote blogs, website content, copy for on/off camera mass media interviews and speeches for owner and CEO of compounding pharmacy; conducted interviews as pharmacy liaison.
• Researched, developed, and implemented training protocol to standardize employee operating procedure and product technical specifications.
• Created and maintained companywide CRM, which included complex licensing for each lead/contact/state.
• Managed nationwide event marketing, including speech writing and delivery, training seminars, and entertainment, while coordinating logistics of venue, stage, drayage, and AV companies.
• Coordinated all healthcare trade shows, including exhibiting, advertising, recruiting, travel and evaluation; trade shows accounted for 80% of lead generation.

Events Manager & Marketing

Crandall ISD

Taught high school speech and debate
Coached all forensic events
*2011 CX Debate State Champion Coach
*2011 Overall 3A Speech Team Champions
*3 National Qualifiers
**1 NFL National Octofinalist
Academic Coordinator
Built and ran speech and debate tournaments throughout the year.

Teacher/Coach

Garland ISD (Lyles Middle School)

Taught 6th and 7th Grade Social Studies
AVID Trained
Mock Legislature Coach
Campus Improvement Team
6thGrade Team Leader

Teacher

Texas A&M University-Commerce

Contract, Set-up, Promote, and execute events and entertainment opportunities for the students, faculty, and community in and around Texas A&amp;M University-Commerce.

As member and eventual president, I gained experience managing budgets, event logistical support, cooperation and coordination of volunteers and staff members, and developing public relations campaigns

Student Worker-Programming Board

Motivated and creative professional with 10+ years of demonstrated leadership experience in a variety of areas, including B2B marketing, event planning, budget management, and administration. Strengths in coordination and organization, streamlining of processes, and diverse communications. Persuasive communicator proven to set priorities, execute direction, and apply knowledge to create opportunities for success through energetic and outgoing leadership. Demonstrated success in coordinating highly detailed scheduling and logistics, and designing and executing marketing action plans to meet and/or exceed company goals and objectives.

Core Strengths: Campaign Creation & Management | Public Relations | Presentation Writing & Delivery | Market Research
Training & Development | Social Media Marketing & Management | Web & Print Content Development | Creative | Marketing Automation | Mass Communication | Branding Design & Execution | Promotion Planning | Team Management | Budget Management | Planning & Coordination | Detail-Oriented | Organization



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