Jason Jenkinson's Linkedin Analytics

Marketing has become an indispensable part of every customer journey. We help connect the dots between sales, operations and strategy, promoting a customer-centric culture in which our people can thrive and deliver the most relevant solutions to our customers. But for this dynamic to work, marketing must be a strategic contributor to the organisation. As a marketing professional and leader, I focus on building my teams as well as my capacities around brand management, strategic positioning, sales enablement, lead generation, and revenue creation. It is vital to establish collaborative, flat-structured environments where everyone can contribute their best. This is why I take pride in building and enabling teams to perform at their best, while maximising opportunity development and revenue growth. My journey for strategic marketing includes solid leadership skills to guide top-performing marketing teams, planning and leading comprehensive marketing strategies, directing the creation of marketing tools, steering the execution of marketing programmes, driving growth in targeted markets through strong execution and campaigns, and driving internal communication and vendor alignment.