Jason Parmar 's Linkedin Analytics

Jason is an experienced leader with over a decade of experience in business development and programmatic advertising. He currently works at TikTok, where he has had several roles, most notably launching TikTok's Ad Network and leading Gaming Ad Sales teams. Currently, he helps the largest AAA game publishers find success launching and sustaining their franchises with TikTok for Business. Before joining TikTok, Jason built and grew the advertising business of King and Activision Blizzard from $0, leaving once it reached a nine-figure annual revenue run rate within three years (after which Microsoft acquired Activision-Blizzard-King). Jason actually began his career at Microsoft before this, working in both corporate services and advertising, managing top financial sector clients at Microsoft Services and Group M agencies for Microsoft Advertising. Jason holds a Chemistry and Business Management degree from Imperial College London (a Top 3 university in the world), where he received the Outstanding Student Achievement Medal, the highest student honour. Jason is passionate about technology, gaming/interactive storytelling and modern history/geopolitics. He is always looking for the latest tech trends and talks and writes attempting (sometimes successfully) to forecast the future.