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I specialize in crafting compelling digital experiences that elevate brand visibility and engagement. My journey in digital marketing has equipped me with the skills to develop and implement comprehensive marketing strategies that resonate with diverse audiences. With over 15 years of experience in social media management, influencer marketing, and community growth, I am dedicated to driving brand success through innovative and data-driven approaches. At MFast Philippines, I am responsible for enhancing our brand presence within the local market by leveraging key tools such as social media, and KOL collaborations. My role involves developing a holistic Go-To-Market (GTM) strategy, formulating a social media blueprint, and curating high-quality content across various digital channels to foster a vibrant brand community. I collaborate with internal teams and external agencies to ensure the seamless execution of marketing campaigns aimed at attracting new users, boosting conversion rates, and driving both online and offline traffic. In my previous roles, I have successfully managed acquisition and retention activities for Grab, strategized and executed online community management for Globe Telecom, and produced engaging content for leading multinational brands at MediaCom. My experience includes overseeing online reviews and reputation management, identifying trends in customer interactions, and executing influencer marketing strategies. I am driven by consumer insights and a deep understanding of industry trends, online advertising, and web and social media best practices. My ability to analyze campaign performance and translate qualitative data into actionable recommendations has consistently led to optimized marketing efforts and enhanced brand loyalty. Key Responsibilities: * Develop and implement digital marketing plans aligned with overarching brand strategies * Formulate and execute social media strategies to cultivate a vibrant brand community * Lead marketing campaigns to attract new users and drive conversion rates * Oversee online review and reputation management * Analyze campaign performance and refine digital marketing efforts based on data-driven insights Skills: * Digital Marketing Strategy * Social Media Management * Content Creation * Campaign Analysis I am passionate about community empowerment and am excited to bring my expertise, contributing to a brighter future for all Filipinos. If you are looking to enhance your digital marketing efforts, let's connect and explore how we can achieve your brand goals together.
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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