A.P. Moller - Maersk

Drive growth through identification, development, and management of strategic alliances and projects.

Global Head Market Activation (Strategic Alliances and Insights)

- Lead strategic initiatives to position Maersk as a leading partner in logistics and services, among others resulting on Maersk being recognized as a Leader in Gartner’s Third-Party Logistics Magic Quadrant.
- Accelerate growth of digital products.
- Successfully lead highly complex customer implementations.
- Provide market intelligence on the 3PL, 4PL and logistics visibility markets.

Global Head of Market Activation for Lead Logistics

Maersk Flow is a self-service digital platform designed to bring visibility and control to our customers' supply chains, empowering our users to address supply chain challenges and continuosly adjust their action plan as they tackle disruptions and keep things moving.

Global Commercial Lead for Maersk Flow (new digital product)

Twill is a brand from the Maersk Group making shipping simple by providing an easy to use online platform from quoting to delivery with exceptional customer care service.

As Head of Growth, I lead the team innovating on the way we acquire customers, price our services and expand our door-to-door services

Global Head of Growth for TWILL. A digital corporate startup, re-named as Maersk Go!

Greencovery®

Greencovery is revolutionizing the food industry by transforming waste, side-streams and by-products into premium ingredients for a sustainable and circular future.

Co-Founder and Commercial Director

Ericsson

- Orchestrated a unified business strategy, aligning global units and regional teams, boosting our win-rate, profitability, and cash flow.
- Empowered sales readiness, ensuring teams were primed for negotiations with a keen understanding of financial impacts for both clients and our company.
- Enhanced IT, network, and cloud service offerings through strategic resource management and talent development, leading a skilled team in India.
- Crafted tailored commercial strategies and robust business plans, focusing on technical solutions, competitive pricing, and favorable contract terms.
- Developed compelling proposals that strengthened customer relationships, facilitating the launch of cutting-edge tech products and services.

Senior Commercial Manager for Western and Central Europe

Procter & Gamble

- Led the implementation of the business strategy into the yearly plans of Oral-B, Pringles and Braun in The Netherlands and Belgium for 2 years by bringing together marketing, sales, finance and product supply.
- Developed a new strategy to drive Braun growth and contribute to 20% of the sales by focusing on the supply core competences. Recognized by the Global Braun Team with the “Global Operational Discipline” award.
- Lead a task force to develop and implement a short term strategy to handle Pringles supply crisis in Europe and deliver 8% growth.
- Started the execution of Braun e-commerce strategy, first P&G Brand in NL to go digital.

Business Planning Leader for Oral B, Braun and Pringles in The Netherlands and Belgium

AIESEC

Supervised and advised AIESEC International on how to handle emerging global and industry trends as well as internal management challenges.

Member of the AIESEC International Supervisory Board

- Lead a team of 22 people of 15 nationalities. Leadership style awarded for democratic practices by WorldBlu. 
- Enabled 40% sales growth by championing a new strategy to capture opportunities in the community development and technical markets by fostering customer experience innovation, online positioning and leaning supply chain using Balanced Scorecard (BSC) as management philosophy
- Introduced AIESEC’s first Social Media Strategy and launched AIESEC’s Online Platform (50k users).
- Lead the financial transformation of AIESEC International during the global financial crisis reducing structural costs by 20%.
- Provided management consulting services to country managers from BRIC and Americas.
- Invited speaker at European Business Forum (Belgium, 2009), Interfacing Innovation (Belgium, 2009) and over 30 international events on leadership development.

President of AIESEC International

Accelerated sales by 45% through strategic partnerships with industry giants like BBVA, Endesa, DHL, and Bimbo, amplified AIESEC's presence across Latin America, Spain, and Portugal with the successful relaunch of the 'Ser Más' Program, garnering media attention from MTV, and adeptly managed a dynamic team of 22 across 18 countries with a €200K annual budget.

Regional Director, Latin America, USA, Spain and Portugal.

- Developed partnerships with Shell, BP, Global Business Coalition, Nike and Bayer for projects to engage university students in topics such as Corporate Responsibility, HIV/AIDS, Social and Business Entrepreneurship and Energy and the Environment.

National Director, China

- Grew membership 2x by focusing on attracting top talents from top universities in the region.

National Vice President Talent Management, Costa Rica & Panama

Antares Romania

- Reduced labor costs in 20% by introducing a performance based remuneration program. Internship length increased from 16 to 18 months due to good performance.

Operations Management Intern

I love when we use science and technology to solve customer problems and global issues.

With over 15 years experience driving business growth. Effectively launch new digital products and services in prominent industry players like Maersk, Ericsson, P&G, and AIESEC. 

I co-founded Greencovery, a food-tech startup that uses circular economy principles to enable leading food companies to produce sustainable ingredients from their production side-streams.

Areas of Expertise:
- Logistics & Supply Chain Management
- Commercial Strategy
- Strategic Partnerships & Alliances
- Team Leadership & Training
- Sales and Marketing leadership
- E-commerce and Tender Pricing Strategy
- Investors relations

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