Jeffrey Lupo's Linkedin Analytics

Hi there! 👋 I'm Jeffrey Lupo, a Houston-based freelance writer passionate about driving business growth through compelling content. I help streamline the content production process for marketing agencies that service B2B tech clients. Below I share exactly how I help you craft impactful narratives for your clients and your agency. 📝 Showcasing Success through Case Studies: My primary expertise is in crafting strategic and persuasive case studies that resonate with your audience. I determine the appropriate case study approach for your marketing objective. Next, I employ proven templates in interviews with the designated subject-matter expert. I then compose a conversion-optimized article that highlights a specific value or impact. 📚 Deepening Knowledge through Educational Content: I create in-depth educational content that targets a specific problem or process. It could be a data-driven informational guide, informative white paper, or educational case study that provides insights on a best use case for a proprietary tool. 💡 Challenging Perspectives with Thought Leadership: I help establish your brand as an industry thought leader through provocative content that challenges norms and offers fresh perspectives. These pieces polarize your audience, spark discussion, and position you as a trusted name within your industry niche. 🚀 My Journey: From spearheading B2B content initiatives as the head of content at MGG Digital Consulting to crafting B2B expert content for tech satrt-ups at Kalyna Marketing, I've learned where my unique strengths lie when it comes to driving sales through content. 📈 Measurable Impact: I've successfully amplified engagement by 40% through targeted B2B content campaigns at InterTeam Marketing and played a pivotal role in generating 25% more B2B leads with strategically executed content promotions. 🌎 World Traveler: I enjoy writing in the digital world but I also love to hike, and travel with my two dogs (Luna and Sol). I'm especially fascinated by different cultures. To get a taste of life outside the US, I took a RAM ProMaster 2500 and converted it into a full home on wheels with AC and DC power, hot water shower, and PV system. If you're seeking a dedicated writer that can produce sales-driven content and establish thought leadership, I'm here to collaborate. Connect with me through a direct message here on Linkedin or send me an email at [email protected] For a glimpse of my work, check out my B2B samples: https://www.jeffreylupo.me/portfolio.