Jeffrey Zietlow's Linkedin Analytics

If there’s one thing I understand very well as an executive leader, it’s the importance and value of scalable and sustainable growth strategies. After working across multiple business areas for a highly recognizable brand, I leveraged what I learned to help several other organizations drive increased brand awareness, sales, revenue, and profits. I enjoy stepping into environments with high-growth potential and either building or rebuilding the business and its brands to achieve next-level success. My current CCO position has seen me lead the business through remediation, successfully relaunching the business with tremendous results. Prior, I directed multiple business line and product launches for different companies, developing processes, strategies, visions, and teams – sometimes from the ground up. In each of my leadership roles, I delivered successful turnarounds, improvements, and revenue growth. I did this by drawing from my cross-functional background in operations, corporate strategy, sales and marketing, and business and product development. Some of my specific results? ✔ Developed the vision and creation of a new business line, growing revenue from $0 to $100M in 2 years. ✔ Directed the relaunch of a business and a brand after company remediation, tripling weekly sales. ✔ Conceived a turnaround strategy for a $125M business line, increasing sales 3% and market penetration 2 points in just 6 months. With a forward-looking vision and long-term goals in sight, I drive decisions, strategies, and initiatives in the short term that create advancement and growth to both the top and bottom lines. My leadership expertise stretches across: ● Corporate Strategy, Vision Creation, Growth Agendas ● P&L Management, Partnerships, Team Leadership ● Product Management, Risk Mitigation, Operational Oversight ● Business Development, Investor & Public Relations, Marketing & Sales As a turnaround and growth architect, I’ve stepped into both global public companies and smaller to medium privately held companies in the CPG and cannabis industries to work closely with executive leadership teams. I partner with different areas of the business and with stakeholders to identify solutions, create visions, build teams, expand market shares, improve customer experience, and pursue scalable operations - which produce growth. My thinking is integrative and innovative, and my cross-functional background in engineering and operations makes me versatile and valuable at the executive level.