American Express

Focusing on creating designs and artifacts for the existing and new Servicing Portals for Credit and Collections in partnership with key stakeholders (Operations, Technology, Risk Management and Strategy) enabling Specialists to provide superior service in the phone channel as well as support integrated digital products used by our Customers to achieve their goals.

UX Designer

Developed custom learning plans for students of varying ages, learning styles, and developmental abilities. 
• Analyzed client’s unique learning styles and challenges to provide customized curricula.
• Delivered age-appropriate lessons, and developed unique activities (i.e. pen-pal programs, etc) which are both engaging and consumable for students with different learning styles and developmental needs. 
• Defined key learning milestones for each student based on their goals, and developed custom progress reports for the students and their parents or tutoring sponsor. 
• Students achieved a full-level jump in standard school programs within 3 months of tutoring.

Freelance Content Creator and Teacher

中国中纺集团公司，Chinatex Corporation

Expand audience and increase sales by delivering textile designs which perform well with our top client’s target markets. 
• Leveraged market research trends and customer preferences to develop and pitch unique textile designs which target younger audiences, leading to increased business revenue and brand exposure for our clients. 
• Optimized quality control process, decreasing time spent on quality control tasks by 64 hours a month.
• Improved remote team collaboration and efficiency by developing a fully-digitized, searchable textile library for new Chinatex USA brands.

Product Designer

Fundwell

Developed a web-based experience for a fintech startup, which was focused on optimizing the workflow of financial advisors by reducing time spent on day-to-day tasks.

Scope of work includes: 
+Collaborating with stakeholders and UX strategists, concept development, research, sketching, wireframing, interface design, prototyping, and usability testing. 
+ Defined problem space by analyzing reports and data, as well as conducting user research.
+ Generated user insights through a collection of primary and secondary research data using qualitative and quantitative data. 
+ Leveraged research methodology including 1:1 user interviews, end-to-end user journey mapping, affinity mapping, etc., during ideation of possible solutions based on the development of empathy toward user pain points.
+ Strategized and discovered solutions benefitting both the business and its customers. Communicated project objectives, processes, and constraints to stakeholders to prioritize client deliverables.
+ Analyzed competing market products to gain insights into competitor’s strengths and weaknesses. 
+ Synthesized research insights and ideated design solutions. Developed user interface, design system, and branding elements. 
+ Delivered interactive prototypes with experience-enhancing layouts, visual hierarchy, and UX patterns. 
+ Discovered usability problems by implementing and evaluating user experiences through 2 rounds of testing.
+ Refined and iterated wireframes and prototypes based on test findings and user feedback.

NYC Health + Hospitals

Designed a series of art and wellness collage workshops that help doctors and nurses discover the source of their fatigue through the process of crafting, self-reflecting, and group discussions. Achieved 90%+ participant satisfaction rate measured by post-session surveys.

Art Facilitator

Richard Solomon Artists Representative

+Created interactive social media content to reach and capture target audience interest and drive engagement. 
+Researched and reached out to new clients and potential jobs. 
+Revamped company’s online portfolio and present artworks that reflect current market trends in editorial and commercial genres. 
+Identified and recruited new artists with fresh perspectives to broaden the audience.
+Analyzed the existing internship program by conducting in-depth interviews with past participants to identify strengths, weaknesses and areas of opportunities. 
+Recruited new interns, and oversaw execution of the newly designed internship program. 
+Led and supervised the new interns and created social media content as a team .
+Designed printed materials for publications featuring rising agency artists.

Project Manager,  Content Creator, Graphic Designer

Ms. Lam Montessori School

Demonstrate educational concepts to young kids using the Montessori method. Observe and record student’s performance. Provide English-to-Chinese translation for teachers and parents to facilitate communication regarding learning goals and progress. Help students adapt to an immersive bilingual environment and Montessori style of learning that improves student retention.

Assistant Teacher

Ruby Cookie

Up-sell products by developing luxury, high-end, feminine brand aesthetics and overall theme. Designed and delivered quality branding materials such as logo and packaging.

Art Director, Designer

After Midnight Anthology- A KickStarter Campaign

Developed and oversaw all aspects of a KickStarter campaign for publishing an anthology of original art and stories. 
• Recruited 27 artists, coaching them to create intriguing stories and illustrations. 
• Ensured that 100% of artists delivered work on-time, enabling us to meet sketch, pre-print, and final print deadlines. 
• Managed all project marketing and promotion, which led us to reach 140% of the funding target in under 40 days.

Art Director, Graphic Designer, Illustrator

// Enable self-learning and turn complex problems into simple and enjoyable experiences through compelling visuals and insightful research.//

I am an emerging UX/UI designer with strong abilities to combine innovative design tools and methodologies through an empathetic, user-centered focus gained from my past teaching and art/design background. I enjoy the challenge of creating engaging visual design experiences that help people interact with the world in a smarter, easier, and enjoyable manner.

Let's talk !

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