Jeroen Kuppens's Linkedin Analytics

As the Chief Marketing Officer at Sana Commerce, I lead an international marketing team of 40+ FTE, focused on executing a global marketing and go-to-market strategy that fuels the continuous growth of one of the fastest growing companies in the Netherlands. With over 8 years of experience in B2B, software, and SaaS, I have a proven track record of increasing the marketing generated MRR from less than 5% to 55% of the total new added MRR per year, and achieving a 20X growth on ARR in my tenure at Sana Commerce. My core competencies include product marketing, demand generation, revenue operations, data-driven marketing, and cross-cultural team management. I am passionate about building a scalable and agile marketing team that adapts to the latest technologies and best practices, and delivers high-quality results and ROI. My mission is to empower B2B companies to leverage e-commerce as a growth engine, and to position Sana Commerce as the leading SaaS e-commerce platform for ERP systems.