Jesse Wisnewski's Linkedin Analytics

I hail from the quintessential West Virginia family—a coal miner dad and stay-at-home mom. Rooted in the rich tradition of my West Virginia heritage, I have cultivated a 13-year career in marketing, encompassing B2B SaaS, FinTech, and mission-driven organizations. My approach intertwines the authenticity, resilience, and hands-on work ethic I learned from my upbringing with a deep understanding of business objectives, customer insight, and data. This combination enables me to bridge the gap between narrative and numbers, bringing products to life in a way that resonates deeply with customers and drives sustainable growth. Today, I work with B2B companies to create strategic marketing plans and build teams that are customer-focused and revenue-oriented. Here's a snapshot of my work and experiences: * Go-to-Market and Demand Gen Expertise From overseeing a 710% surge in new customer acquisition at a Series E startup to nearly doubling the ARR at a privately owned SaaS company, my track record demonstrates a strong aptitude for optimizing channel performance and identifying high-impact opportunities—especially in orchestrating successful product launches. * Master Copywriter and Product Marketer I've consistently created content that demands attention and delivers measurable results. From crafting product positioning and messaging, website content, and ad copy to launching a B2B podcast that amassed over 50,000 downloads, generating 1.5M pageviews per month for a mission-driven organization, and growing organic search of a FinTech Startup more than 3,700%, I'm adept at creating clear, concise, and compelling messaging. * Servant Leader and Teammate In my previous roles, I've built high-performing teams, mentored team members to director-level positions, and collaborated with cross-functional teams. My work style is rooted in the philosophy of servant leadership, prioritizing team development and fostering a psychologically safe environment that nurtures individual well-being and collective growth. When I'm not busy directing marketing initiatives, you can find me running after my kids with my wife in our West Virginia home, exercising, reading and writing, smoking on the grill, and trying to be active members of our local church. If you're interested in connecting, please send me a direct message or email.