Sunlab

Expert Performance Marketing Manager

started this project in December 2023
• mainly focussing on snow & skate 
• portraits and brand requests in the action sports field

Freelance Photographer

Working as an Influencer in the Outdoor & Lifestyle field on Instagram.

Content Creator

Jessica Wilbert Media Consulting

Betreuung von KMUs im Bereich Social Media/SEA
• Management der Social Media Kanäle (IG, FB)
• SEA Kampagnenmanagement 
• Kampagnenplanung & Optimierung Social Media
• Erstellung von Creatives zu Werbezwecken (keine Videos)

Creative Work:
• Professionlle Pitch Decks in PP

Berater (Freelance)

Burton Snowboards Europe

* Manager of the Burton Affiliate Programs in the UK, DACH, FR and SE markets. 
* Development of Growth Strategies for all markets
* Relationship management with Top Affiliates and booking of extra placements to increase performance
* Performance Reporting (GA, Rockerbox, AWIN) and evaluation of growth potentials to reach YOY growth
* Budget allocation for special campaigns
* Recruitment of new partners to grow programs
* GAP Analysis

Performance Marketing Specialist

netzeffekt GmbH - joining forces with Jung von Matt

* Create SEA campaigns for clients like stempelfabrik, aufkleberdrucker.de, gravurfabrik,de, banking clients W&V and more
* Keyword analysis
* Overlook of performance 
* Creation of Facebook campaingns
* Performance Reportings to evaluate growth potentials and optimize performance

Werkstudent SEA/Social Media

Resolution Media Germany (Omnicom Media Group)

Account Manager for the UK Affiliate programs Aspiga and Hidden Fashion
*Monitoring Performance KPIs and developing strategies to grow the programs
* Sourcing, evaluating and recruiting new affiliate partners 
* Monitoring affiliate practices and ensuring compliance 
* Building and maintainin relationships with  (key) affiliates and other partners as well as
motivating partners to improve campaign performance
* Maintaining relationships with networks such as Rakuten and Commission Junction
*Negotiating and reviewing affiliate advertising agreements (rates, 
placements, parameters, etc)

Account Manager Affiliate Marketing

Working Student Affiliate Marketing for the US and Germany

- Working on programs like Swarovski US, Bogner US, Wolford US, Travel Overland, Lifestrom.de, MAXCARE, Condor US, Center Parcs DE, Sunparcs DE
- Relationship management with the Affiliates
- Evaluation of growth opportunities for several programs
- Negotiation of extra placements 
- Performance Reporting of campaigns
- Affiliate managent on the networks Affilinet, CJ, Affiliate Window, Zanox and Pepperjam

Working Student Affiliate Marketing

IWC Schaffhausen

Social Media Marketing

- Management aller IWC Germany Social Media Kanäle 
- Contenterstellung 
- Planung und Durchführung von Shootings
- Performancebasiertes Reporting und Ausarbeitung performanceverbessernder Maßnahmen
- Entwicklung von Social Media Konzepten/Strategien für die IWC Boutique München sowie für den iwcwatches_ger Instagram Account
- Entwicklung von spezifischen Social Media Kampagnen 
- Betreuung der Influencer

Eventmanagement

- Assistenz bei der Planung und Durchführung von brand-awareness fördernder Events
- Planung und Durchführung kleinerer Projekte

Admisitration

- Uhrenbuchungen in SAP
- Bearbeitung von PR-Anfragen 
- Unterstützung bei der Business Planung für das FY19

Internship

UDG United Digital Group

- working on following pograms: Swarovski US, Bogner US, Tomtom SE, Virgin Atlantic US, Condor US, Wolford US
- supporting the day to day agency business
- taking care of affiliate relationships and communication
- working closely with the networks CJ, Affiliate Window and Pepperjam
- responsible for Newsletters, banner updates
- point of contact for Affiliates
- responsible for performance analysis and supporting on program optimization campaigns

Working Student Online Marketing - Affiliate Marketing

FOM Hochschule

Student

zielstrebig, ehrgeizig, organisiert, erfolgsorientiert

Taplio

Jessica Wilbert's Linkedin Analytics

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Taplio

.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Jessica Wilbert's Linkedin Analytics

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