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Jessie Frietze-Armenta

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I am a value-driven competitive skateboarder working to make sustainability the standard in business and entertainment. Currently -> Focused on #circulareconomy & #triplebottomline strategy, value creation, and material reclamation in Action Sports. Building @shred_cycle, a Radically Sustainable venture to reclaim and reprocess skateboarding wheels and polyurethane waste into new recycled materials and products for the action sports and outdoor industries. Now a portfolio company of the Los Angeles Cleantech Incubator. I bring a track record in Production/ Manufacturing Operations in high growth companies and B Corps. My background in Environmental Sustainability, CPG, and Public Policy enables me to look at the big picture as well as the small details and provide critical insights to brands and leadership teams. I'm driven by curiosity and the underlying connections and patterns found all around the natural world and universe. #natureiscool If I'm not at the skate park or the beach, I'm either sorting plastic waste, writing, reading, or with my partner and cat listening to surf rock and watching sci-fi.

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