Jim Martin's Linkedin Analytics

More than 10yrs working as a digital marketer took me on this journey: I'm a conversion specialist. I made a life mission to find and revert bad marketing practices, to understand websites, traffic sources, and customers to get an alignment of the three. I created Align Digital to that end, after assessing over 1,000 websites (while working as an SEO manager for an agency) and realising that 99% of all current websites are flawed and are leaking conversions/revenue daily. With vast experience in SEO, Web design/development, FB and Adwords advertising, and the fact that I had the chance to work with agencies and for agencies, I find myself in a unique position to unify the experience between clients, key actors (copywriters, designers, web devs) and business needs. Through conversion optimisation techniques we provide data-driven guidance to all types of sites (lead generation, e-commerce, small to big sites). Our framework and methodologies come from renowned leaders in the optimization field, such as Conversion XL, MarketingExperiments, Unbounce, and many others.