J. Fernando Perez's Linkedin Analytics

As the CEO of PC Social, I lead a company specializing in real-time strategic analytics for small businesses. With over a decade of hands-on experience in this role and my well-earned Project Management Professional certification from UC Irvine, I possess a remarkable wealth of knowledge and expertise. My experience as a US Air Force Veteran and my Business Management degree has equipped me with a robust foundation in leadership and management skills. Core Competencies: ► Developed a powerful tool to gather 15 million social media posts for data analysis, enabling the identification of social personas for precise and effective targeted marketing strategies. ► Successfully enhanced the company's social media reach, amassing an impressive audience of over 20,000 followers across various platforms. Moreover, I attained a remarkable engagement rate of 6% to solidify our online presence further. ► Target Marketing: Leveraging data-driven strategies to enhance the precision and effectiveness of marketing campaigns. ► Research: Conducted extensive research to inform and refine marketing strategies. Utilizing Artificial Intelligence: ► Data-Driven Marketing: Implement AI to optimize strategies based on comprehensive data analysis. ► Content Creation: Use AI tools to generate compelling and relevant content tailored to specific audience segments. ► Data Analysis: Employ advanced AI algorithms to analyze large datasets, deriving actionable insights for business growth. ► Predictive Analytics: Utilize AI-powered predictive analytics to forecast market trends and consumer behavior, enabling proactive decision-making. ► Business Automation: Implement AI solutions to automate repetitive tasks, improving operational efficiency and reducing costs. ► Marketing Strategies: Integrate AI to personalize marketing efforts, ensuring messages resonate with the target audience. My mission is to empower small businesses by leveraging data and social media to connect effectively with their target audience.