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Joao Caldas

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Are you looking for a freakin'awesome fintech freelance copywriter? Or you just came across my profile on the vast sea that is LinkedIn and got curious? Well, I have to say keep reading, because you won't be disappointed... at the very least you'll read some entertaining copy! So, I help fintech businesses with copy that's: Forthright: Ethical, no "to the Moon!" posts... plus I'll help you keep outta jail with that; Factual: Honest, truthful, copy with proof that doesn't make false promises; Fun: Nobody likes to read anything boring, let's be honest! Friendly: At the end of the day, the reader is a human person... (you're human, right?) So, I must understand their pains, fears, hopes, and dreams, and more importantly, be their friend! Be it in: ⭐B2B or B2C; ⭐Crypto businesses and platforms; ⭐Investment and trading brokerages/ platforms; ⭐Mobile banking; ⭐Customer or business lending; ⭐and much more! I'm not going to explain to you the power a good copywriter brings to a business, you probably already know that. Here, I'll let you know what I can help you with: 🚀 Blogging; 🚀 E-mail marketing and copywriting; 🚀 Social media copy/ads; 🚀 Landing page copy; I know that you're seeing, for the 148946th time here on LinkedIn, another freelance copywriter profile tooting his own horn. As a business owner, marketing director or manager, or head of copy, finding a good copywriter is like finding a flying unicorn that 💩 cotton candy... It can be frustrating at times. Many of these so-called copywriters don't even care. Let me know if these seem familiar: ✔Quality of work: I have no problem with junior copywriters, actually I consider myself one. I'm not a master (not yet), but promising you Lambos and giving you Fiats isn't cool. ✔Don't communicate: Just... radio silence. Well, I doubt they're creating copy behind enemy lines, so I don't know why they ignore e-mails and won't let you in on the process. ✔Brand voice inconsistency: They just can't manage to "tick" with your brand's voice. I know there will be failures, copy isn't a science. But not creating a system around a client is a no-no. ✔Expertise in the industry: I know we aren't meant to be experts in any field besides copy but HAVE BASIC FREAKIN' KNOWLEDGE C'MON! ✔The "Words on a Page Writer": Ahh, my favorite. The guy (or gal) that sends you the word count on a Google Doc and an invoice, two reviews, and that's it. Am I the solution for you? Only one way to find out! Visit my website, learn more about my services, or just send me an e-mail or DM! I'll get back to you ASAP! 💌

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