John Kinmonth's Linkedin Analytics

Brand + product marketing leader with proven experience building messaging, go-to-market, product-led growth, content, and retention programs that connect with core audiences. With a background rooted in design, edItorial, digital, and analytics, I help both consumer brands and B2B technology companies engage with their audiences across nearly any channel. Capabilities include: • Cross-functional creative and marketing team leadership to execute ROI-focused storytelling campaigns for B2B and B2C brands • Deliver product go-to-market strategy, including product positioning, messaging, enablement, case studies/use cases, technical white papers, etc. • Mergers and acquisitions marketing change management • UX design, copywriting, photography, and creative direction • Content marketing/editorial calendar strategy and execution management • Lead acquisition and marketing funnel management • Centralized digital analytics strategy and data visualization • Content marketing/editorial calendar creation and management • Public relations and corporate communications • Martech infrastructure planning and integration