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John Williamson

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Climbing Everest sounds fun until you realize there are perilous consequences in trusting ground that seems stable but isn’t under the surface. The safest way to make it to the top of that mountain and back safely is not by trusting the ground, but by trusting your Sherpa. A leader who has been there and knows the danger ahead. I’ve spent my career learning to become a leader who is a Sherpa for customers, sales organizations, and business units. Someone who can effectively move sales teams and business units away from the dangerous and unstable ground of “this is the way we’ve always done it” into an organization that adapts and survives. If you think your biggest competitor is one that sells products or services you’re standing on unstable ground. Your biggest competitor, by far, is the status quo. Companies need need a guide with a path and plan to effectively disrupt the status quo through aligning and enabling internal business and sales teams. One who delivers memorable messages, through the lens of the Customer, that create constructive disruption with their status quo and cause change. You don’t need another manager. Companies are full of good managers. You need a Sherpa. Expertise: Situational Leadership * Centers of Excellence * Retention Strategies * Sales Manager Coaching * Business Consulting * System Thinking * CVI/Challenger/MEDDPIC * Channel Management * Hardware Architecture * Integrated Circuits * RF * Power Electronics * Wireless Technologies * Business Strategy * Situation Enablement * Customer Journey * Sales Models * Cross-functional Influence * Sales Training * Constructive Tension * Sales Enablement

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