Red Cedar Marketing

Red Cedar helps professional services firms achieve podcast-led growth. Build trust with buyers, accelerate business development, and create endless marketing content.

Founder

Breaking BizDev

What does "business development" mean, anyways? A few times a month, Mark Wainwright and I break down, beat up, and redefine "business development" for the professional services firms of tomorrow. Listen and subscribe wherever you get podcasts.

Co-Host & Producer

Pavilion

Member

Silverback Strategies

- Led website strategy, redesign, and CRM migration
- Hosted and produced the Digital Marketing Troop podcast
- Built full-funnel campaigns around service offerings
- Managed CRM and marketing automation software
- Collaborated across departments on marketing initiatives
- Managed company social media accounts

Director of Marketing

Research Director

Hinge

- developed launch strategy and plan, set up distribution channels
- outreach to guests, coordinating schedules and interviews
- produced podcast in audio editing software
- distributed and promoted podcast via audio platforms, social media, and email

Co-Host of "The Visible Expert" Podcast

- collaborated with sales to develop SOWs and manage sales opportunities
- analyzed audience insights to develop marketing content
- designed research methodologies for client research needs
- analyzed market research findings to influence client marketing and branding strategies
- promoted research-based content on personal social media accounts

Senior Research Manager

- analyzed audience insights to develop marketing content
- designed research methodologies for client research needs
- analyzed market research findings to influence client marketing and branding strategies

Research Manager

- supported research team by categorizing response sentiment and structuring data
- build online surveys via Survey Monkey
- analyzed audience survey responses to inform marketing content

Research Specialist

Podcast marketing for professional services firms | Fractional Consultant | Podcast Host

I help experts and professional services firms build trust, grow their networks, and create endless content that fuels:

• Sales enablement
• Lead generation
• Market research
• Email marketing
• Case studies
• Social media
• Networking
• YouTube
• SEO

Visit redcedarmarketing(dot)com to learn more

Taplio

John Tyreman 🎙's Linkedin Analytics

Want to drive more opportunities from LinkedIn?

Taplio

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Want to drive more opportunities from LinkedIn?

John Tyreman 🎙's Linkedin Analytics