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As a brand strategist in a VUCA world, my goal is to foster growth by helping organizations understand, navigate, and act on cultural currents. In practical terms, this means bringing a cultural perspective to Brand and Innovation Strategy, Content and Consultative Sales, and Internal Learning & Development. Over the past 18+ years, I've tackled complex challenges for renowned consumer brands like Apple, ABI, Best-Buy, Coca-Cola, Diageo, Everlane, Google, Gulfstream, Harley-Davidson, Meta, Nike, NFL, Playstation, Sephora, Sony, Steelcase, Target, Uber, and Warner Brothers. Specialties include: - Cultural + Consumer Insight - Brand Strategy + Development - Innovation + Experience Design - Thought-Leadership & Content Marketing - Applied Semiotics - Strategic Foresight + Scenario Planning - Cross-functional Team Leadership - Training + Professional Coaching For more: www.johnwiseconsulting.com
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