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It's hard to solve relevant and meaningful problems for your customers. It's also hard to convince bosses, investors and shareholders of the need to innovate. So that you stay relevant to customers and have a solution that is hard to copy by the competition. A lot of teams are stuck because they have too many solutions in mind. Others convert their first idea in a working product asap not having validated that customers want it. 🍜 Hi, I am Jonas. When I am not working, I mostly talk about food over a good bowl of steaming Ramen. And love to cook it myself. As a professional, I bring decades of experience in software development, user research and digital strategy on the table. I help you and your team to find a viable business model around solving a meaningful customer problem. By leading them through the project and showing them how to bring a concept to paying consumers (repeatedly). Here is how: 1. Use a Lean Canvas to create a business case that is easy to read • Capture the initial idea and give an informed go/no-go decision • Derive a convincing story for your customers, investors and co-founders • Use Design Thinking techniques to de-risk your idea 2. Understand your customers better than they do • Understand what makes your customers say "Today is the day that I finally need to buy [insert you solution]!" • Find the most important job that your solution should do for your customers • Know what trade-offs they make when comparing your solution against that of the competition 3. Craft a solution that customers cannot say "no" to • Build contrasting prototypes so you learn what sticks with your customer. Even when you have less than 30 potential customers • Check if you have product-market fit • Find the growht engine that works 💁♂️ Roles I excel in: • Product management expert • Innovation manager • Head of product • Agile coach and Scrum Master 🗣️ What other people say: “In his own, calm and enthusiastic way, Jonas found the best minimal viable product with the highest chances of success with a step by step approach“ - Ellen (Hudson) "When I feel stuck in product or process, I just need a 1-on-1 with Jonas. It's like I have taken an aspirin, having a clear head an knowing what to do next" - Sabrina “The coaching and training with Jonas are a great experience. He is always ready to point you to next do's and don'ts. And inspire the whole team” - Dries (Excentis) 👏 Ready to solve meaningful problems for your customers? • https://calendly.com/jonas-van-poucke-productmicrobe/45min • +32 486 965 980 • [email protected]
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