Fiction

Strategy Partner

Eleven Accelerator Venture Fund

Eleven is an accelerator and venture capital fund, providing mentorship, support, and the critical first round of investment for early-stage investments.

Mentor

Kickflip

Partner & Managing Director

Telerik (acquired by Progress Software)

Brand Manager for UI for Winforms and Telerik Data Access product lines

Brand Manager, Developer Tools

• Brand Management for UI for Winforms and Telerik Data Access product lines
• Responsible for marketing strategy and planning, branding, campaigns (planning, creative, messaging and media buying), product message, positioning and online presence
• Responsible for all demand generation activities and budgets (including Adwords, CPM campaigns, SEO, email marketing campaigns and automated workflows)

Junior Brand Manager, Developer Tools

Experian

• Responsible for day-to-day analysis support to Hitwise Online Consumer Intelligence Unit, Experian Marketing Services
• Preparation of online market intelligence reports and analysis of online customers’ acquisition opportunities on the UK market for brands such as Amex, Yahoo, Lloyds, Deloitte, Vodafone UK, Nokia, M&S
• Deliver analysis on supporting clients' strategies for the optimisation of Paid Search, SEO, Partnerships /affiliates evaluation, Social Media Marketing, Online Offline Media Planning and 
Content Development
• Preparation of various lifestyle reports aiming to help clients gain a deeper understanding of 
target audience, showcase quality of target online media strength, identify highly targeted 
media planning opportunities, evaluate success in target audience engagement

Solutions Analyst, Hitwise Online Consumer Intelligence

Development and monitoring of credit risk models for managing customers portfolio for financial companies in the EMEA Region

Business Analyst at Regional Analytics Group

Market Test Bulgaria | Kantar Media TGI Studies

• Responsible for the development of TGI Bulgaria Survey database
• Provide TGI data analysis consultancy to Ad-Hoc inquiries from brand owners, advertising agencies and media
• Deliver training workshops to new and existing TGI Bulgaria Survey subscribers covering brand category and competitor landscape analysis, usage and attitudes studies, application of TGI data in Media Planning, using cluster analysis for performing segmentations, correspondence analysis
• Communicate with Global TGI team in Kantar Media to ensure all harmonization gold standard requirements are met with TGI Bulgaria Survey
• Client service and day-to-day management of TGI Bulgaria subscribers' accounts
• Deliver sales presentations to prospective clients
• Present TGI Bulgaria Survey to local and international events

TGI Bulgaria Survey Executive

Helping ambitious businesses transform their brands for high-margin growth and competitive edge

With over 15 years of experience in brand strategy, product positioning, and customer insight, I've helped many successful startups grow and scale. My expertise in brand marketing and positioning has de-risked dozens of new products, and I'm always ready to ask the tough questions that push creativity to the next level. My 4-year-old son coaches me to further elevate my curiosity and take my performance to the next level.

Taplio

Jordan Petrov's Linkedin Analytics

Jordan Petrov

Want to drive more opportunities from LinkedIn?

Taplio

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Jordan Petrov

Want to drive more opportunities from LinkedIn?

Jordan Petrov's Linkedin Analytics