Saks Potts 

Ganni A/S

Direct report to the CEO - heading up:

Strategy
Responsible for developing and implementing GANNIs longterm growth strategy and market entry strategies. I effectively developed and executed GANNIs Chinese G2M planned focussed on digital presence across the Chinese ecosystem and TMall as center of the strategy, followed by retail openings. 

Business development 
Functioned as in-house consultant solving complex problems enabling our business to improve or scale faster. Eg. run an extensive project focused on reducing returns globally, a key KPI to our shareholders. Also, started up GANNIs first franchise partnerships.

Innovation & Circular business models
Working with founder Nicolaj Reffstrup, I had end-to-end ownership of Recommerce business (Rental, resell and recycling), building new businessmodels from scratch as GANNIs inhouse entrepreneur. GANNI has an ambitious target of resale constituting of 10% of revenue by 2025.

Head of Business Development & Member of Executive Committee

-	Go to market strategies and execution (China, South Korea)
-	Owner Virtual showroom (GANNI’s digital B2B platform, which we developed from scratch and in record time during corona and enabled us to serve all our partners around the Globe, maintaining revenue expectations)
-	Sustainable business models (GANNI REPEAT business owner)
-     Developed franchise/ partnership models for global markets enabling GANNI to scale globally in specialized markets with strong local players
-	Heading up our incubation unit (explorative unit where we test, explore and experiment with tech, business models or just mad ideas, before spinning them out in the business
-	Corporate and business unit strategy
-	Business cases
-	Project management

Business Development Manager

Overseeing GANNIs biggest revenue channel, wholesale, with more than 700 Global customers. Reporting directly to the CCO, supporting with:
-	Forecasting and budgeting
-	Commercial and strategic planning
-	Corona risk mitigation frameworks
-	PowerBi reporting development
-     Commercial pricing
-	Ad hoc analysis

Business Analytics Manager

Berlingske

Berlingske Talent 100

EY-Parthenon

Commercial Due Diligence
Corporate strategy
Innovation and digital strategy
G2M strategy
White paper contributions

Management consultant

A QUESTION OF

Lead designer for AQO main collections and the subbrand Legends of the Streets.
A Question Of was a Danish sustainable streetwear brand, represented in 40 countries around the
world, including some of the most exclusive high fashion stores in Asia and Europe, counting; Colette Paris, Harrods, Nordstrom, SKP, Hypebeast.

Designer

Multiple Danish brands

Won Hundred, Day Birger et Mikkelsen, Samsøe&Samsøe, Envii, Minimum, amongst others

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