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Professionally, I'm a marketing leader who helps health & wellness brands improve their product formulas so they can grow revenue & customer retention by providing their end-users with high quality, safe, and effective products. Outside of the office you may find me geeking out on TechCrunch, reading the latest innovation in science health journals, travel, and road trips! Currently reading: Excellence Wins: A No-Nonsense Guide to Becoming the Best in a World of Compromise by Horst Schulze ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ If you're going to spend a significant part of your life working, do something you LOVE. My Strength Finders traits are: Individualization, Futuristic, Learner, Relator and Maximizer Here's what I've been up to the last few years: ► Re-branded a global nutraceuticals company along with developing nine of the key portfolio sub-brands, furthering company growth and visibility in the market. Developed go-to-market strategy for new nutraceutical ingredients targeted to global consumer brands, resulting in quick adoption into existing client product lines formulations. ► Built revenue in excess of $10 million directly attributed to communications and social media marketing programs with Diamond Candles. ► Organically built a social media community to more than 1 million followers on Facebook, 47K on Instagram, 35K on Twitter, and 36K on Pinterest with Diamond Candles. ► Awarded "Manager of the Year" with Diamond Candles ► Significantly improved client relations and overall program experience with Embassy English, an international study center upon a promotion to management, all while spending only 60% of the allotted budget. I thrive when I find myself involved in: Creative Brand Planning Campaign Development Copywriting Social Media Strategy
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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