Josh Stone's Linkedin Analytics

With a background in print journalism, I’ve enjoyed the past 10 years creating and implementing multichannel demand generation and ABM programs. My foundation is SiriusDecisions’ demand unit waterfall methodology and I’ve evolved from there - striving to learn from customers and share helpful content where my target audience discusses pain points and solutions. I’m passionate about constantly learning, compounding growth, and taking a customer-centric, content driven approach that educates and provides value. The result: a virtuous cycle that drives more inbound sales ready inquiries, increases pipeline, reduces sales cycle length, boosts deal size and grows customer lifetime value. My Areas of Expertise: - Go-to-Market Strategy Design - Demand Generation - Account Based Marketing - Segmentation & Targeting - Customer Acquisition - Revenue Operations - Data, Insight & Analytics - Conversion Rate Optimization