Bit Rivals

Advisor

marrón. 

A creative collective focused on providing branding consultancy and visuals.

Co-Founder / Creative Director

RareBetSports

72andSunny

Director of Marketing & Communications Strategy

Twitch

Senior Director Marketing - Head of Social Media

Director, Head of Global Social Media

Shorty Awards

Judge

Adweek

Social Media Council

AICP (Association of Independent Commercial Producers)

Impossible Foods

● Manage agencies and oversee campaign planning and management
● Maintain tone of voice and brand consistency for individual lines of business through copy, content and creative across multiple platforms
● Develop, oversee and approve seasonal content calendar for all channels
● Author and deliver Impossible Foods’ social strategy
● Lead creative ideation and deliver brand campaigns for partners
● Lead communication with international teams on social marketing strategy and best practices
● Manage and engage in community management, including daily social communication and sentiment analysis
● Support and engage in influencer and community outreach and activations

Head of Global Social Media and Community

Oracle

● Ideate and lead global digital creative campaigns for social media & experiential events
● Build exhaustive social media strategy covering existing and emerging channels
● Collected and analyze social data to report on campaign effectiveness and optimize for future endeavors
● Managed global social team members, delegating tasks, providing direction, & facilitating growth
● Cross-functional worked across departments to build educational narrative content
● Oversaw copywriting and video production for high visibility campaigns

Creative Manager, Global Social Media

•	Collaborate with and manage cross-functional teams to ensure success of social media campaigns
•	Ideate and execute on audience growth strategies
•	Keep abreast of digital trends and leverage insights to optimize creative strategies
•	Manage Oracle sports campaigns and relationships, including Oracle Team USA, Tennis & Warriors partnership
•	Writing for social campaigns, long form for blogs, and advertisements
•	Create, curate, adapt, and manage content for specific initiatives/social networks
•	Manage paid plan, resulting in all-time high impressions & engagements for social channels
•	Manage & communicate with external agencies and artists
•	Manage social team members, delegating tasks, providing direction, & facilitating growth

Social Media Manager

A maker of things made by the Maker of all things.

Creative brand storyteller with a love for social, music, fashion, gaming & sport. I have experience managing and developing some of the most successful brands in the digital space including Twitch (Amazon), Impossible Foods, Oracle, and PepsiCo. 

I love building community with others and welcome you to connect with me.

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