Teknobuilt

•	Conduct market research and analyze consumer behavior to identify trends and opportunities
•	Create and manage marketing content for various marketing channels such as social media, email, and website
•	Track and analyze the performance of marketing campaigns using metrics such as ROI, conversion rates, and engagement rates 
•	Prepare reports on marketing activities and present them to the senior management

Associate Marketing Manager

Bhumi

Assist in designing promotional flyers, posters, social media graphics, and gifs using Adobe Express, Canva, and other designing tools.

Design Volunteer 

Antino

•	Created advanced digital marketing planning and led a team of marketers, content writers, designers and assigned them responsibilities to ensure that the marketing goal was met 
•	Audited the organizational website, conducted keyword research, and accordingly strategized different SEO activities
•	Maintained an active social media presence through regular postings and developed email marketing campaigns for customers
•	Created paid campaigns on different social media channels to advertise the organization as a new-age software development company 
•	Researched competitors, created SWOT analysis, and provided consulting services to clients on their competitive advantage and presented them with ideas to outrank their competitors

Assistant Manager - Digital Marketing

Consilium Software

•	Planned Go-To-Market strategy, launched and positioned different software and Artificial Intelligence (AI) based products in the Cisco marketplace and Salesforce AppExchange 
•	Scaled new lead generation through email and social media marketing campaigns 
•	Recorded and edited SaaS-based application videos and maintained an active YouTube presence  
•	Worked on branding and omnichannel marketing plans to set strategic directions that had an impact on business growth
•	Created content for Press Releases and published them online 
•	Developed new collaterals, datasheets, and presentations for the business development team

Marketing Executive

Prime Retail India Limited

Internship: Analyzed on-page and off-page Search Engine Optimization strategies. Blogged about many international luxury brands using Wordpress and Blogspot.

SEO Executive 

Cognizant

•	Worked on a digital media project where I analyzed advertisements across different media platforms including television, radio, newspaper, and magazine.
•	Identified the Unique Selling Propositions (USPs) from the advertisements and prepared reports
•	Conducted bespoke market research for clients

Process Executive - Digital Operations

Future Group India

Midterm internship: Evaluated different sales promotion activities undertaken by the company and created reports on the same.

Sales Promotion Intern

I always look forward in succeeding in an organization driven by growth and excellence, that will provide me a personal job satisfaction. Being an enthusiastic marketing professional, I am passionate about making businesses flourish. 

Adjectives for me includes logical, reasonable, sensible, tactful and intelligent.

Specialties: Content Marketing, Search Engine Optimization, Google Analytics, Magento, Blogging, WordPress, Social Media Marketing, Hootsuite, Buffer, Advertising, Google AdWords, Facebook Ads Manager, Email Marketing, MailChimp, Designing, Video Editing

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Joydeep Mukhopadhyay's Linkedin Analytics

Joydeep Mukhopadhyay

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Joydeep Mukhopadhyay's Linkedin Analytics