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I studied data, AI, and crypto back when they were known as mathematics, algebra, and computer science. However, driven by my passion for photography, beauty, and advertising, I followed up with a marketing degree and joined L’Oréal. There, I initially developed strong skills in marketing, commerce, and retail. In 2017, I reconnected with digital and tech, igniting profound transformation of some of our media & data practices. I stumbled upon early Gen AI models and was immediately hooked. In 2019, I spent nights coding a generative storytelling app (link in bio), re-engaging with tech through hands-on learning. After serving as CDO for one of our business units, I am now focused on driving AI transformation at the group level, harnessing my blend of tech & data literacy, business acumen, and people skills.
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