MarCore Group

John Adams at MarCore Group occupies a role focused on Client Strategy. This isn't a tell-all exposé on his life down to what he eats for breakfast, it does place him amidst a team of marketing titans with over 250 years of combined experience. His position indicates he's likely a maestro at aligning client expectations with the company's suite of services, fostering fruitful relationships, and tapping his foot to the rhythm of the marketing beat. However, beyond his title, we're left to ponder the mysteries of his personality. Is he the office prankster? The strategic sage that speaks only in marketing metrics? Does he fuel his day with a Venti triple-shot no-whip marketing blend? We may never know.

Senior Vice President of Digital Client Relationships/Client Success

JQAV Consulting, LLC

Creating teams, systems and revenue channels for business at every stage. Our elite teams are the best in PPC, Affiliate, Email, Social, Public Relations, and Lead Gen for B2C, B2B, and B2G. We start with strategy for each discipline and ensure best-in-class execution, reporting, and communication. Our clients include pre-revenue start-ups funded by private equity to $600/m ARR companies. Building the omni-channel funnels for clients is where we shine.

Chief Executive Marketing Officer

Hyperquake

Helping companies tell their story to their customers across digital mediums.

Vice President of Digital Client Relationships

ZAGG, Inc.

Manage marketing/branding initiatives in Big Box Retail and Amazon (CPG and Consumer Electronics industry)
- Manage relationship with Amazon and rep group
- Create marketing programs and manage profit/loss of account
- Manage product life cycle and channel integriety

Channel Marketing Manager

ZAGG Marketing International.  (office in Shannon, Ireland)

Corporate International Marketing Manager

Manage Category messaging and creation for ZAGG's strongest brand InvisibleShield

Category Marketing Manager over InvisibleShield

Enso Rings

Provide strategy, market research and mentor-ship to open new channels of distribution

Director Of Retail Development 

BetterBody Foods & Nutrition

Optimized marketing and advertising metrics
70% Growth in less than 6 months
Maintained a >15% COS

Marketing And Advertising Consultant

Lifetime Products

Help manage and grow Amazon and Walmart.com through marketing and operations

Direct Sales Manager

International Marketing Manager
-Manage marketing material and strategy for 76 countries
 -Support big box retailers (Wal-Mart, Sam’s Club, Costco, PriceSmart, etc..) expand into new markets
-Develop and Research strategies to enter new markets 
-Develop retailer specific adverts, youtube videos and other marketing report
-Create labels that are regionally acceptable and culturally relevant
-Navigate proper government certification for products
-Manage/create new international website (coming Q2 2013)
-Drive product creation for international accounts
-Established quarterly international newsletter
-Develop strong cross-functional relationships (including Marketing, Sales, Finance, R&D, Product supply) and foster integration of knowledge to yield effective business decisions.
-Design cross-continental research on brand insights, product development and consumer preferences
Direct and E-Commerce Marketing Manager
-Manage marketing materials for 6 independent retail stores
-Develop product pricing and strategy for E-Commerce Partners
-Develop international online strategies and product offering.  
-Manage local marketing initiatives and partnership
-Manage product launches and grand openings
-Expand product offering in online partners
I work on developing company’s international marketing strategy, positioning and messaging, and go-to-market execution by driving campaigns, content strategy and execution across all the international marketing channels and direct retail sales level. I specialize in combining marketing strategy, creativity, and content strategy and execution, with applicability to various marketing channels, to build brand and demand for our products is critical.  Key clients include Costco International, Sams and Walmart International, Home Depot International, Decathlon, Metro, Carrefour, Pure Gold etc..

Marketing Manager-International and Direct

My principle responsibilities include monitoring business intelligence (via sales and marketing data), competition, and commodities.  I create reports to track trends and make accurate predictions involving directions of markets (stocks, housing, CPI, PPI, GDP and more). These reports go in front of the Owner, CEO, CFO, COO, VP's and various others in charge of making crucial decisions for the company.
 I look at current product line up and look for potential markets and product positions.  I especially look at matching products to markets, domestically and for export globally.  I work for an amazing worldwide company that aggressively looks for the most advantageous market positions. Expierenced in Focus Groups, Conjoint Analysis, In-house Data Mining Segmentation Analysis, Online Surveys, Market Analysis, Phone Surveys, Omnibus Surveys, Mall-Intercepts, Individual Interviews.
I also research monetary policies such as currency overlays and commodoties to maximize effeciencies and costs.

Market Research Data Analyst

Circuit City

• Pioneered new selling techniques and trained other salesmen.
• Monitored competive forces in the market.
• Analyzed consumer and sales data.
• Prospected new areas of opportunity
• Store and Department leader average 8 out of 12 months per year.
• 4 time Employee of the Month (Idaho Falls) 1 time (Chicago)
• Employee of the Year (2004) (Leading store in our region)
• Exceeded monthly and yearly goals by 125%+ in product and service warranties consistently. (26 of 27 months goals were exceeded)
• Twice Number One store in a region that included California, Arizona, Utah, Idaho, Washington and Oregon.

Home Theatre Lead and Trainer (Competitive Analyst)

Scarborough Research

Performed research and sales functions for this top market research company, including product launch of new data research. Created interest in companies' data for professional sales teams.  Organize Webinars for professional organizations and develop media packets for potential new clients. 
Key results:
Cultivated sales presentations using Scarborough Data to help business with their challenges.
Derived profitability from current trade news and help clients use information to gain up to 40% perceived value from sponsors and corporate clients
Designed a monthly newsletter creating stories from products and data
Implemented an organization system for tracking clients contracts more efficiently.
Performed in a department with several million in sales annually

Sports and Radio Marketing Research Intern

E-Rock Entertainment

Split off Electronic Entertainment from party rentals
Manager, 9/2000-1/1/2002
Event Manager, 6/1997 to 9/2000
Promoted to Manager position to direct marketing and accounting functions for a growing entertainment company.  Pioneered marketing material and campaigns.  Designed mailers, postcards, brochures and logos.  Supervise multiple events, product development and financial analysis. Develop and manage external client relationships and constantly look for ways to strengthen overall financial performance.  Maintain and hire appropriate amount of Event Managers and Event Staff.  Assist in whatever way to the CEO. 
Key results:
•	Built a finely tuned mobile sound department, fostering a collaborative environment that improved productivity, individual accountability and team morale.
•	Designed and implemented a business to business campaign using media material (mailers, postcards, brochures).
•	Negotiated above-market contracts.  Including 150% increase in revenue and clients.
•	Completed comprehensive valuation analysis of new acquisitions  and played a key role in the due diligence effort that was crucial to successful merger.
•	Uncovered a new product and market and successfully orchestrated it’s launch.  This project had contracts securing it’s paid for the advance of the company. 3-D game market.

End Result was the company being bought out by competitors.

Manager (Brand, Product, Event and Personell)

Creating a seamless marketing funnel that gets product/features aligned with target market audiences. This works on a global scale and speeds up adoption and marketing efficiencies. Talk to me if you are interested in growth.

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