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Leading with a strategic vision at Weber Shandwick Baltimore, my role as Executive Vice President and General Manager harnesses the combined power of communications, marketing, and digital innovation. The focus is on crafting authentic narratives that resonate with audiences, drive brand loyalty. Our team's successes stem from our ability to help clients manage reputation and risk, while optimizing for engagement and sales in both b2b and b2c content ecosystems. I have worked in a global capacity, collaborating with teams and leaders across various markets and cultures, to drive business success on several continents. Markets I've worked in and with include the U.S., the U.K., Switzerland, Hong Kong, China, Mongolia, Australia, Colombia, Mexico, and Brazil. Whenever possible, I make time to share thoughts with peers at conferences or with the next generation of communications and marketing leaders in the classroom. I have years of experience as an adjunct professor, sharing knowledge with students at New York University (EMBA program) as well as George Washington University (undergraduate studies). In my spare time, I am either reading or listening to a range of memoirs/biographies and unpacking life themes with guests on my own podcast, One Quick Point (https://www.jamessylvesterwalker.com).
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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