Parloa

Parloa transforms customer service with an AI Agent Management Platform that makes every interaction as easy as talking to a friend. Our enterprise-grade platform empowers contact centers to unlock the full potential of Agentic AI, while always ensuring safety and reliability. Our autonomous AI agents and AI-powered support for human agents help businesses drive customer satisfaction, boost sales, and build long-term loyalty — all while meeting the highest industry standards for compliance and security.

Vice President Marketing

Women of SaaS

The network that brings together brilliant women of the SaaS space.

Founder

Pegasystems

Manager, Partner Marketing 

Uberall

My responsibilities at Uberall have been growing over time:
Global Revenue Marketing (since Jan 2021)
Global Strategic Accounts & Partners (Aug 2020 - Dec 2020)
Content & Communications (Aug 2019 - Aug 2020)

- Built and led content and comms team and strategy
- Created ABM strategy for partners and key accounts
- Today, me and my team of 4 are responsible for the strategic planning and management of all revenue-driving marketing across regions and audiences. This includes demand gen campaigns, partner and customer marketing programs.

Director Global Revenue Marketing

Marketing Director, Global Strategic Accounts and Partners

Director of Content and Communications

Head of Content and Communications

- Built up marketing team and programs
- Launched brand awareness activities, recruited PR agencies
- Ran content-led lead generation campaigns

Senior Marketing Manager

Webtrekk

- Managed EMEA marketing team of 5, budget and ROI controlling
- Established marketing alignment with revenue-driving stakeholders across the org, esp. C-level, Sales, Partner Management
- Strengthened brand awareness and doubled down on inbound marketing efforts for GDPR launch (PR, events, content)
- Introduced performance marketing program for lead gen

Head Of Marketing

B2B marketing management
- Ran field marketing management for DACH
- Established company email marketing, owned digital channels 
- Scaled annual Webtrekk Summit to 300+ attendees

FLASKAMP UMMEN AG

- Led coordination, planning and implementation of international conferences
- Owned client relationships incl. consulting
- Ran RFPs, owned budget creation and controlling
- Sourced and managed vendors
- Project lead for events like the "German Council for Sustainable Development's Annual Conference", Berlin, with Chancellor Angela Merkel and 1,200 participants

Manager Live Communication

Vienna University of Economics and Business

- Ran all university events from galas to academic ceremonies
- Organized and marketed public events like panel discussions

Event Manager

Austrian Cultural Forum New York

Project managed Austria's cultural initiatives in New York

Cultural Project Manager

Media Consulta Event GmbH

- Planned and executed international conferences for the European Commission across the continent
- In charge of speaker and attendee management of events with up to 1,200 participants

Junior Event Manager

B2B SaaS Marketing Leader / AI / Tech / Female Empowerment

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