Julie Allen's Linkedin Analytics

I had a mentor who told me to do something different every 10 years. I went four years over on my first effort, spending 14 years in media– firstly at the BBC in London and then at Viacom (now Paramount) in NYC. But I was constantly creating which kept things interesting. I’m motivated by lofty challenges and I had a few that I cracked at Viacom - specifically in relation to creative revenue generation— which led to receiving the Global President’s Award. While there I also did my bit for social responsibility and created and exec produced an art exhibition and auction with bluechip artists that raised over $10M for charity and ran for five years up until my departure. In 2017 I joined Howard Hughes - a real estate developer building small cities around the US. It was the best move I could have made. Getting to brand, create, and market where people choose to live, work, and play is a dream brief. My first role was setting up an internal digital agency from scratch. I then went on to lead creative and brand too, and in 2021 I set up an innovation team. Now I run marketing. It’s fun.