Justin Parnell's Linkedin Analytics

Organized, data-driven marketing leader who oversees and drives a full range of initiatives including developing a lifecycle marketing plan, project management of marketing initiatives, and influencing business strategy. Designs campaigns to achieve large-scale objectives, roadmapping marketing strategy, localizes for global markets, and conducts analysis to refine and measure returns. Experienced in launching and scaling new offerings and providing the vision for new product go-to-market strategy. Utilizes customer insights to influence an empathetic direction of the product roadmap. Works cross-functionally with C-suite executives to direct seller and buyer growth efforts and funnel roadmap and translate that into objectives for individual contributors. Adept at recruiting and managing talent and identifying synergies with diverse cross-functional team members.