Machine Mythology

High-impact video content for high-tech startups.

Founder

The Mill

3D Designer

Fractal Noise Inc.

Fractal Noise is my personal corporation that I operate under for freelancing purposes. I left Time Video Studios in August 2016 to expand my technical and creative knowledge and experience as many opportunities as possible through freelancing. What's important to me right now is that I do whatever it takes to expand my skill set and retain the freedom to do exactly the kind of work that makes me happy. I promise if we work together I will make you a happy client too.

Freelance Motion Designer/ 3D Generalist

3D Motion Designer

Imaginary Forces

Design Intern

Time Inc.

Motion Graphics Designer

NowThis News

Beyond Our Years

Designer

Pratt Institute

EDUCATION:  
Pratt Institute
-BFA Communications Design (Advertising Major)

AWARDS:
Design Excellence Award (Senior Survey) Spring 2014
Dean’s List Fall 2013
Design Excellence Award (Junior Survey) Spring 2013
President’s List Spring Semester 2012
Deans List Fall Semester 2011
Society of Illustrators Award Fall Semester 2011 

SELECTED PROJECTS (completed at Pratt)
The Able Social Network 
-Concepted a social network designed for self-improvement
-Meticulously designed UX interactions for a new kind of social network
-Created detailed sitemap and annotated app layout 
-Created graphical identity for the application

 “The Information Intervention” Startup
-Created identity for startup cause
-Designed an interactive alternate reality game to educate my audience
-Coded a graphic walkthrough of the narrative using HTML/ CSS/ Javascript
-Developed/ shot/ edited film to convey core message
-Leveraged use of social networks to promote cause

“Habitat” Emotional Search Engine
-Concepted new applications of social network data
-Designed website for a procedural medium of storytelling
-User-centric UX design
-Created animatics/ script for concept demo reel
-Brought the concept to life using Adobe After Effects

EXPERIENCE: 
J3/Universal McCann Summer Associate (Summer 2013)
-Rogaine “Grow Your Game” Campaign
-Children’s Motrin “Unstoppable Moms” 2013 Campaign
-Acuvue “One Day” Campaign
-J3 Office Handbook
Beyond Our Years Designer/ Web Developer (May 2013-Present)
-Platform UX design
-Designed/ executed website using the Wordpress CMS and custom CSS
-Experience in successful Kickstarter promotion
Pushkin Website (2012-2013)
-Photographed menu, designed web experience, coded HTML/CSS
Fraternity Mural Commission (2012)
Iavarone Bros. Staff Member (2012)

ASSOCIATIONS:
Kappa Sigma Executive Council Member (Fall 2013- Spring 2014)
-Management experience
-Organized philanthropy/ fundraising events
IGC Recruitment Representative (Spring 2013)
NYPIRG Member (2010-2014)

Student

UM WW

Creative Intern

As a business owner and video content creator, I help technology change the world faster through visual communication. I have over seven years of experience in 3D design, motion graphics, and creative problem solving, working with high-tech startups and leading agencies in the industry. I am passionate about creating high-impact video content that showcases the innovation and potential of technology for various audiences and platforms.

I started my own business in October 2020, after freelancing for more than a year under my personal corporation, Fractal Noise. My goal is to expand my skill set, retain the freedom to do the kind of work that makes me happy, and make my clients happy too. I enjoy collaborating with other talented and driven professionals, and I always strive to deliver solutions that exceed expectations and communicate effectively. I am inspired by athletics, music, travel, and literature, and I seek to incorporate these elements into my work whenever possible.

Explaining with animated videos is a killer way to make even the most technical concepts click. Plus, they stick in people's minds, so your audience actually remembers what you're selling.

Credit: RaviSankar Sundararaj

Justin Weiss

We simply communicate complex technology using CGI.

Which AI tools are actually worth it for B2B marketers?

Marketing is basically human work. You need to show your prospects you’ve done your homework. You understand them deeply and offer a value that’s truly helpful.

That's why I've been curious. Could a machine do all that? Not just some of it, but the whole thing?

A few months back, I would have said no way. 

Bu today, I actually found some incredible AI tools that can handle the entire job on their own.

These tools zero in on the exact buyers you’re after. They scrape the internet for updates on related activities like finding, partnership announcements, etc. Then they draft emails and LinkedIn notes that sound human-like without wrecking deliverability. And it's all automated. It's like having a business development rep that never clocks out.

We are testing at Machine Mythology and will update you all. 

So far, here are our top four picks;
1. Saleswhale, a 6sense company 
2. Conversica.
3. Ava by Artisan 
4. 𝗢𝘂𝘁𝗿𝗲𝗮𝗰𝗵.𝗶𝗼

Hoping this helps your work week, marketers. If you also need advanced videos to help explain your products, we are here Machine Mythology

My friend (a senior manager) told me the other day: My body tells me when I need to rest.

And I had to stop him right there.

Because that's a fundamental miscalculation. 

Your body tells you when it can’t take anymore. By then, you've already depleted your reserves, your decision-making has turned to mush, and your team is running on fumes pretending everything is "crushing it."

I wanted to share this because I’ve been there, especially during Q3 sprints and product launches.

Back when I was grinding through critical weeks of #productvideo production on 4 hours of sleep a night (fueled by cold brew and anxiety), I told myself:
“If I stop now, everything will collapse. The momentum will vanish. And it’ll be on me.”

But I’ve learned the hard way that:
💡 The work will always be there tomorrow. That idea of “finally done”? It’s a mirage.
💡 My best ideas don’t come when I’m running on fumes, they hit when I’ve stepped away.
💡 Rest isn’t wasted time. It’s compound interest on performance, clarity, and sagacity.

And you know what? That’s okay.

I just hope more of us in tech—whether you’re in marketing, engineering, or product—can normalize rest without guilt. Because when we do, we show up astuter. For our colleagues. For our companies. And for our customers.

Cheering you on.

Credit:Dan Murray🧠

If you're like me and you find yourself debating your dad a lot about politics, you've probably realized the best way to convince someone is with facts.

It's not easy though. These days, it feels like everyone can find “facts” to back up their opinion. It's not easy to research what's actually true in the heat of the moment.

Fortunately, these eyeglasses from Halo seem like a good solve.

They tell you what you don't know.
They fact-check in real time.
They remember what you forgot.
Make opponents feel wrong.

Disclaimer: Friends may hate you. 

They turn “uhhh…” into “actually…” which legitimately could be a net positive for the discourse in this country. 

Even if it doesn't ground fantasy with facts worldwide, the world's a big place. Learning how it works it is a lifelong pursuit. Using reality to prompt more background information sounds like a great way to learn new things consistently throughout the day. For that reason, I'm super excited to see what adoption at scale would look like. 

Halo if you want help conveying just how useful this product could be at scale → that’s what we do at Machine Mythology.

Why did James Watt coin “horsepower” in the 18th century?

Because humans can’t value what we can’t picture.

And if your audience doesn’t deeply 𝘨𝘦𝘵 why your product is better, you can't command the price you're asking for.

I see this all the time in cybersecurity—experts try to explain malware, DDoS, or man-in-the-middle attacks, but their audience rarely feel the depth and impact of potential risks.

Manufacturing teams hit the same wall. They have a hard time describing product features, inner workings, or even unreleased products in a way that gets prospects genuinely excited. 

Watt solved this by giving people a reference they could visualize: horsepower. 

But today’s global market has moved past mental imagination alone. 

𝗧𝗵𝗲 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗧𝘄𝗶𝗻 𝗘𝗿𝗮
 65% of people learn visually. (Videoscribe)
What better way to make the audience get it than to 𝘴𝘩𝘰𝘸 instead of 𝘵𝘦𝘭𝘭? 

 With CGI features like Physically Based Rendering (PBR), you can create a digital twin of your product—down to the texture, lighting, and even inner workings.

That means you can walk prospects through complex concepts, manufacturing processes, or even cyber attack scenarios—without losing them.

60% of SMT assembly defects start with component placement errors - ALLPCB.

Me: That probably affects aerospace, robotics, semicon, and other complex manufacturing industries. 

Assembly errors cost clients time, money, and trust. But it is also a unique opportunity for machine manufacturers to become their clients' hero. 

How?
Some of the key reasons assembly defects happen are:
– Confusing instructions: Text-heavy manuals with 2D diagrams. 
– Inconsistent labeling: When parts look similar, a lack of clear, unambiguous labels leads to costly mix-ups.
– Difficult-to-Assemble designs; Sometimes, the product design makes it hard to assemble.

So what can manufacturers do?
💡Switch to exploded diagrams or 3D Visuals: Give customers intuitive, clear, and faster product walkthroughs. (If you need help; 
💡Standardized Labeling: Implement a robust, standardized labeling system for your components. Clear, consistent labels eliminate guesswork and reduce errors significantly.
💡Design for Assembly: Go beyond manufacturing. Partner with your customers to review their designs and suggest modifications that simplify assembly. 

Focus on these solutions and you'll become the partner your clients can't afford to lose. 


Rooting for all of you!

Credit: Machine Mythology.

This week at Machine Mythology, I was reminded why technical visualization is such a gritty, stubborn, beautiful craft. One of the things in life that baffles you, challenges you, and fascinates in deeply rewarding ways. 

I mean, product videos look simple on the surface.  But the real work lives under the hood. 

The hardest part isn’t the rendering. It’s the technical input, the approvals, the research, the endless creative data analysis. 

Every project takes me to a place where no shortcut exists.

I deal with details that can’t be bought, stock-footaged, or guessed. The only way forward is to build them from the ground up. 

The result must be something the engineers instantly recognize, also framed in plain view that tells a much simpler story to non-technical stakeholders. 

This is the extra that fills the calendar. 

The script has to teach step-by-step, not just tell a story. Storyboards can't jump between scales or sneak in new ideas without explanation. Visuals have to clarify, as the sequence must be perfect. 

And you can't do any of it without looping back with the client. You go off on your own, do the research, and then come back with better questions. 

But when it finally clicks—when the modeling, script, and art direction line up—you get to show people something they’ve literally never seen before. A heart melting payoff.

Sales and Marketing Execs,

Hello, you brilliant bunch of stubborn optimists.

I can only guess what you’ve been through this week, smiling through rejection, chasing leads that play hard to get, and still pushing forward for the yes.

Just a subtle reminder that only 2–3% buy on the spot.

The others are milling about in the ‘not yet’ department.

You just got to stick in their brains and their hearts, so when they’re finally ready, you’re the only name they remember.

Great words and visuals will do it. If you need help with visualization: https://lnkd.in/epfMfjMd

Cheering you on,
Justin Weiss

At the quantum level, photography doesn’t really exist.

When I started looking into what a qubit—the building block of a quantum computer—actually looks like, all I could find were scraps: grainy microscope shots, rough diagrams, half-finished sketches. As I put it on a call this week: 

'There's no good imagery of this stuff... the diagrams don't paint a complete picture of what it actually looks like.'

That’s why I’m so excited to announce my first project with a quantum computing company—a field I've been fascinated with since I was a teenager reading David Deutsch’s The Beginning of 𝘐𝘯𝘧𝘪𝘯𝘪𝘵𝘺. 

In Deutsch's words, Quantum computation demonstrates that the multiverse is not abstract—it's physically real. A quantum bit can be in multiple states simultaneously, which makes computation more like parallel universes cooperating.

I mean, computers running on multiple universes at once? If that doesn't make you curious, I don't know what will.

What’s blown me away on this project is the precision of the engineering. These devices are manipulating matter at scales so small it almost defies imagination. And yet, visually, all I can find are fragments of glimpses into this world. No clear picture. No iconic images. 

So at Machine Mythology, we're piecing those scraps together. For the first time, we're building high-fidelity 3D visualizations of qubits and their environment, showing what has only ever existed in diagrams. We might just be creating the first (semi) accurate renderings of the quantum landscape.

That’s always been our mission: to take the invisible, the abstract, the “impossible magic” of deep tech, and make it instantly clear—and awe-inspiring—at first sight.

Huge thanks to the brilliant team at Planckian for letting us peek behind the curtain. I can’t wait to share what these visualizations look like soon.

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