Kali B.'s Linkedin Analytics

I’m a Social Media Marketing Professional helping clients connect with their audience on social media and beyond! My role is at inVue Digital, a Hearst company, as a Social Media Account Manager. Current social client products encompass the creation of organic content, paid promotion (boosts), ad campaigns and lead nurturing campaigns as well as reporting analysis for all content. I love to work with clients directly to drive the results they want! 6 years of experience in Canva, Google Analytics, Microsoft Creative Suite, and publishing platforms such as Sprout, Loomly, Hootsuite and Vendasta. 4 years experience in Linkedin Account Manager, lead nurturing via Zapier and MailChimp, conversion tracking through pixels, retargeting and Meta Account Manager. Working experience with Looker Studio, GA4, & Adobe. I consider myself a lifetime learner and will always strive to expand my knowledge base!